The Future of Premium Credit Cards

WSJ Your Money Briefing

Luxury isn't what it used to be. For Millennials and Gen Z, “premium” isn't just a status symbol—it’s about seamless experiences and values-driven rewards. WSJ’s Imani Moise sat down with Lia Dean, president of banking & premium products at Capital One, at the WSJ’s recent Future of Everything event to discuss why the benefits in your wallet are changing, and what that means for your next trip or big purchase.
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Luxury isn't what it used to be. For Millennials and Gen Z, “premium” isn't just a status symbol—it’s about seamless experiences and values-driven rewards. WSJ’s Imani Moise sat down with Lia Dean, president of banking & premium products at Capital One, at the WSJ’s recent Future of Everything event to discuss why the benefits in your wallet are changing, and what that means for your next trip or big purchase.
Sign up for the WSJ's free Markets A.M. newsletter.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

2026-05-14 12 min
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