Why Investors Poured $110 Million Into a Sock Maker

Foundering

Many of Silicon Valley's most celebrated companies build software -- but these days, the startup everyone's talking about is Stance, which makes socks. This week, Bloomberg Technology's Sarah McBride visits Stance to see why venture capitalists have poured $110 million into a business that has little to do with technology. 

See omnystudio.com/listener for privacy information.

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Many of Silicon Valley's most celebrated companies build software -- but these days, the startup everyone's talking about is Stance, which makes socks. This week, Bloomberg Technology's Sarah McBride visits Stance to see why venture capitalists have poured $110 million into a business that has little to do with technology. 

See omnystudio.com/listener for privacy information.

2017-10-03 24 min Transcript
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