E21: Jake Paul and Joey Levy of Betr on How to Build a $100 Billion Company

Jake Paul and Joey Levy, co-founder of Betr, sit down with David Weisburd to discuss the sports betting industry and how to build a $100 billion company. We’re proudly sponsored by Bidav Insurance Group, visit lux-str.com if you’re ready to level up your insurance plans. (0:00) Episode Preview (1:29) Mike Brown’s, Head Coach of the Kings, thoughts on Jake Paul (1:59) The importance of self belief (3:12) What drives Jake Paul? (4:50) Living life like it’s monopoly (7:06) Jake’s views on psychedelics (8:38) “Good news travels fast, bad news travels faster” (10:28) Why Joey chose to partner with Jake (11:05) Joey’s experience with founding Simplebet (11:29) Aligning ambitions and incentives (13:06) The benefits of a 50/50 partnership (13:50) Episode Sponsor: Bidav Insurance Group (14:57) The interpersonal dynamics of being co-founders (16:06) The Betr tattoos (18:02) The market gap that Betr is filling (19:03) Creating a more intuitive sports betting platform (19:55) Capturing the casual sports fan (21:56) Why high marketing costs hurt current incumbents and how Betr capitalizes on the inefficiencies (25:54) “Betr is first and foremost a gaming business” (26:47) Digging in to Betr’s financials (29:33) Betr’s path to being a $100 billion company (31:41) What drives Joey Levy?