Interview with Dan Ariely: Investing in the Irrational

Motley Fool Money

Dan Ariely, a Professor of Behavioral Economics at Duke University, is the bestselling author of MisbeliefDollars and Sense, and Predictably Irrational. Motley Fool contributor Rich Lumelleau talks with Ariely about the rational and irrational:

  • Inspiration for studying human behavior
  • Swiss Army Knife problem
  • Emotions and investing
  • Extrinsic and intrinsic motivation

Host: Rich Lumulleau
Producer: Mac Greer
Engineer: Adam LandfairDisclosure: Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, “TMF”) do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement. Learn more about your ad choices. Visit ⁠megaphone.fm/adchoices

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Dan Ariely, a Professor of Behavioral Economics at Duke University, is the bestselling author of MisbeliefDollars and Sense, and Predictably Irrational. Motley Fool contributor Rich Lumelleau talks with Ariely about the rational and irrational:

  • Inspiration for studying human behavior
  • Swiss Army Knife problem
  • Emotions and investing
  • Extrinsic and intrinsic motivation

Host: Rich Lumulleau
Producer: Mac Greer
Engineer: Adam LandfairDisclosure: Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, “TMF”) do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement. Learn more about your ad choices. Visit ⁠megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

2025-09-14 20 min
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