MBA1775 Q&A Wednesday: I have many courses but none of them sell. Help!
What makes people buy knowledge?
A course or other training-based product is different. It’s not like selling a T-shirt or car. To sell guidance, you need a reliable system for finding the people who need it, and earning their trust.
It’s Q&A Wednesday, and we’re helping one listener do just that.
This listener has multiple courses available through their website. Unfortunately, none of them are taking off. Today, we share a marketing and conversion formula based on a simple sales rule that too many “infoprenuers” forget.
Hear our simplified marketing & sales plan, and see if it brings more clients to your next course. Click Play!
To submit your questions, visit 100mba.net/q.
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A comprehensive, source-grounded extraction of the reusable knowledge in an episode.
Reusable atomic knowledge units extracted from the episode.
A comprehensive extraction focused on health practices, protocols, claims, and safety caveats.
A comprehensive extraction focused on opportunities, strategy, markets, and company building.
Explicit actions, next steps, habits, recommendations, and things to avoid.
A dedicated inventory of concrete resources named in the episode.
A dedicated analysis of warnings, limitations, trade-offs, weak evidence, and uncertainty.
A concise first-pass summary for understanding the episode quickly.
A detailed readable summary organized by chapter or topic.
A navigable map of subjects, topic flow, and suggested chapters.
A comprehensive, source-grounded extraction of the reusable knowledge in an episode.
Reusable atomic knowledge units extracted from the episode.
A comprehensive extraction focused on health practices, protocols, claims, and safety caveats.
A comprehensive extraction focused on opportunities, strategy, markets, and company building.
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Repeatable methods, frameworks, mental models, processes, and systems.
Explicit actions, next steps, habits, recommendations, and things to avoid.
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A dedicated inventory of concrete resources named in the episode.
A dedicated analysis of warnings, limitations, trade-offs, weak evidence, and uncertainty.