Vice Media Raised $1.6B But Went Bankrupt Because of This

Marketing School - Digital Marketing and Online Marketing Tips

In episode #2536, we delve into Vice Media Group’s bankruptcy, despite raising $1.6 billion! Join us as we share the biggest mistake that Vice made before exploring how their lack of relationships contributed to their downfall. We also explain why we believe that anyone can create their own media company and hazard a guess at whether the economy will have a soft or hard landing. Thanks for listening in!

TIME-STAMPED SHOW NOTES:

  • [00:00] Today’s topic: Vice Media Raised $1.6B But Went Bankrupt Because of This.
  • [00:39] Why Vice was a discovery platform and wasn’t very good with relationships.
  • [01:16] The biggest issue Vice had: monetizing in the wrong way.
  • [03:27] Why anybody can build their own media company (and should).
  • [04:25] Whether the economy will have a hard or soft landing.
  • [04:59] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!


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2023-08-18 6 min

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