Can a Billionaire Former NFL Player Fix College Sports?

The Varsity

Cody Campbell, the billionaire Texas Tech booster and visionary behind the “Saving College Sports” campaign, joins John to diagnose what’s ailing college athletics, from the NCAA’s broken governance to its outdated economic model. He lays out a few provocative fixes, including a push to modernize media rights under the Sports Broadcasting Act—a move that could unlock as much as $7 billion in new revenue.

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Cody Campbell, the billionaire Texas Tech booster and visionary behind the “Saving College Sports” campaign, joins John to diagnose what’s ailing college athletics, from the NCAA’s broken governance to its outdated economic model. He lays out a few provocative fixes, including a push to modernize media rights under the Sports Broadcasting Act—a move that could unlock as much as $7 billion in new revenue.

To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy

Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

2025-10-05 52 min
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