#161 - Club Playbook: Scaling email personalization (Charly Johnson)

30 Minutes to President's Club | No-Nonsense Sales

Download Charly Johnson’s Cold Email Drip Templates


ACTIONABLE TAKEAWAYS

  • Section 1 - Research: Have the top 5 things you look for ready to go and jot down the templates you’ll use for each.
  • Section 2 - Trigger Templates: Create scalable templates for each trigger - do it with your team to create a pool of common templates you can pop in.
  • Section 3 - Deposits: Apply the same concepts above to create ‘deposit’ templates that don’t always take value, they give it back.


PATH TO PRESIDENT’S CLUB

  • Account Executive @ Salesloft
  • Team Lead, Sales Development @ Integrate
  • SDR @ Akkroo, an Integrate company
  • Enterprise SDR @ PatSnap


RESOURCES DISCUSSED

More description

Download Charly Johnson’s Cold Email Drip Templates


ACTIONABLE TAKEAWAYS

  • Section 1 - Research: Have the top 5 things you look for ready to go and jot down the templates you’ll use for each.
  • Section 2 - Trigger Templates: Create scalable templates for each trigger - do it with your team to create a pool of common templates you can pop in.
  • Section 3 - Deposits: Apply the same concepts above to create ‘deposit’ templates that don’t always take value, they give it back.


PATH TO PRESIDENT’S CLUB

  • Account Executive @ Salesloft
  • Team Lead, Sales Development @ Integrate
  • SDR @ Akkroo, an Integrate company
  • Enterprise SDR @ PatSnap


RESOURCES DISCUSSED

2023-04-04 13 min
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