NEW! Tariff Marketing Tips for B2B and Consumer! + Dating Advice 😬 | Ep. 389

Do This, NOT That: Marketing Tips with Jay Schwedelson

Boston accents, tariff talk, and some surprisingly solid dating advice all in one shot. Jay Schwedelson keeps it real on this quick-hit episode, breaking down why tariffs still matter for your marketing strategy (even if the headlines have moved on) and sharing a sneaky email tactic that’s crushing right now. Then, things take a hilarious turn as he tackles a stack of dating questions with zero filter—because why not?

Best Moments:

(01:15) Jay cracks up over Boston’s official accent dictionary and his new favorite word, “donkeys.”

(02:01) Why tariff concerns aren’t as “over” as marketers think—and what it means for your promos.

(04:20) The value-per-use marketing trick that’s driving double-digit email engagement boosts.

(07:15) Why mentioning tariffs in your subject lines could give you a 19% lift in opens.

(08:30) Jay’s blunt take on what to do when someone says “we should hang out sometime” but never picks a date.

(09:45) The Instagram ex-following debate—fine or full red flag?

(10:36) When “I need space” actually means “this relationship is toast.”

Partner with Jay: https://www.jayschwedelson.com/contact

Check out Jay Schwedelson's new book: Stupider People Have Done It

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter

Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com

Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.com

Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/

Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson

Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/

Ask Jay anything: https://www.jayschwedelson.com/ask

Leave a comment and follow the show, it really helps us out!

More description

Boston accents, tariff talk, and some surprisingly solid dating advice all in one shot. Jay Schwedelson keeps it real on this quick-hit episode, breaking down why tariffs still matter for your marketing strategy (even if the headlines have moved on) and sharing a sneaky email tactic that’s crushing right now. Then, things take a hilarious turn as he tackles a stack of dating questions with zero filter—because why not?

Best Moments:

(01:15) Jay cracks up over Boston’s official accent dictionary and his new favorite word, “donkeys.”

(02:01) Why tariff concerns aren’t as “over” as marketers think—and what it means for your promos.

(04:20) The value-per-use marketing trick that’s driving double-digit email engagement boosts.

(07:15) Why mentioning tariffs in your subject lines could give you a 19% lift in opens.

(08:30) Jay’s blunt take on what to do when someone says “we should hang out sometime” but never picks a date.

(09:45) The Instagram ex-following debate—fine or full red flag?

(10:36) When “I need space” actually means “this relationship is toast.”

Partner with Jay: https://www.jayschwedelson.com/contact

Check out Jay Schwedelson's new book: Stupider People Have Done It

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter

Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com

Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.com

Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/

Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson

Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/

Ask Jay anything: https://www.jayschwedelson.com/ask

Leave a comment and follow the show, it really helps us out!

2025-08-06 12 min Transcript
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