#109 - Handling the tough objections (Tom Alaimo, Growth Account Executive @ Gong)
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FOUR ACTIONABLE TAKEAWAYS
- Prep your champion when re-engaging an opportunity so they aren’t blindsided.
- Keep your emails light. Fewer links, attachments, etc. tend to work better.
- Stop overcomplicating your CTAs with word games or aggressive asks.
- Try to unpack all the possible underlying causes in a vague objection.
PATH TO PRESIDENT’S CLUB
- Growth Account Executive @ Gong
RESOURCES DISCUSSED
More description
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
- Prep your champion when re-engaging an opportunity so they aren’t blindsided.
- Keep your emails light. Fewer links, attachments, etc. tend to work better.
- Stop overcomplicating your CTAs with word games or aggressive asks.
- Try to unpack all the possible underlying causes in a vague objection.
PATH TO PRESIDENT’S CLUB
- Growth Account Executive @ Gong
RESOURCES DISCUSSED
2022-05-04
30 min
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