MBA1286 Is the Future of Social Media Private?

The $100 MBA Show

Social media is changing. So is social media marketing.

If you’ve seen the news, you know that Facebook, Twitter, and the rest are doing a walk of shame after failing to protect user privacy. And as the public generally gets tired of overexposure, the social media world is shifting to something more segmented, more clustered, and yes, more private.

Start adjusting your marketing strategy now.

Today, we’ll discuss how the shift to private groups and messaging will change the landscape. The days of funneling leads from the newsfeed are coming to a close. Customer acquisition will require a different skill set than it used to — and email will become even more important than it already is.

Let’s get ahead of the curve, together. Click Play!

The Verge

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2019-06-13 10 min

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