From billion-dollar brand to blank slate: Bobbi Brown’s comeback

Masters of Scale

She built her first company, Bobbi Brown Cosmetics, into a billion-dollar brand. But when things soured between her and her parent company, Estée Lauder, she had a choice: retire from the industry, or reinvent herself with a new brand. Brown joins host Jeff Berman to reveal the lessons she learned from scaling – and leaving – her first company. She’s leveraging those decades of insights now in her new venture: Jones Road Beauty. 

Still Bobbi: https://www.simonandschuster.com/books/Still-Bobbi/Bobbi-Brown/9781668082171

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She built her first company, Bobbi Brown Cosmetics, into a billion-dollar brand. But when things soured between her and her parent company, Estée Lauder, she had a choice: retire from the industry, or reinvent herself with a new brand. Brown joins host Jeff Berman to reveal the lessons she learned from scaling – and leaving – her first company. She’s leveraging those decades of insights now in her new venture: Jones Road Beauty. 

Still Bobbi: https://www.simonandschuster.com/books/Still-Bobbi/Bobbi-Brown/9781668082171

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2025-11-06 35 min
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