#229 - Build a Better Sales Call with this Foolproof Framework (Jen Allen-Knuth @ DemandJen)

30 Minutes to President's Club | No-Nonsense Sales

FOUR ACTIONABLE TAKEAWAYS

  • Don't put your customer in box. Use "soft" language like "typically", "usually" and "what I've seen".
  • Before holding an intro meeting with a new prospect, mine your ecosystem for inside intel about what they care about & what they're like.
  • Always assume there are multiple decision-makers in a deal (not just 1).
  • Tell the customer upfront who you're NOT for - it actually makes you appear more credible.


PATH TO PRESIDENT’S CLUB

  • Head @ DemandJen
  • Head of Community Growth @ Lavender
  • Social Social @ Co-Founder
  • Chief Evangelist @ Challenger


RESOURCES DISCUSSED

More description

FOUR ACTIONABLE TAKEAWAYS

  • Don't put your customer in box. Use "soft" language like "typically", "usually" and "what I've seen".
  • Before holding an intro meeting with a new prospect, mine your ecosystem for inside intel about what they care about & what they're like.
  • Always assume there are multiple decision-makers in a deal (not just 1).
  • Tell the customer upfront who you're NOT for - it actually makes you appear more credible.


PATH TO PRESIDENT’S CLUB

  • Head @ DemandJen
  • Head of Community Growth @ Lavender
  • Social Social @ Co-Founder
  • Chief Evangelist @ Challenger


RESOURCES DISCUSSED

2023-11-21 33 min
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