#40 An Agile Brand Case Study: Netflix

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

Netflix is a great example of a brand that has continued to disrupt, innovate and remain agile over time. From its beginnings up against the behemoth Blockbuster, to its current disruption of traditional television and home entertainment, I trace its roots and how it has stayed agile after all these years.

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2019-10-29 10 min

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