#107 - Prospecting at scale without compromising personalization (Alan Shen, Data Account Executive @ Pave)
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FOUR ACTIONABLE TAKEAWAYS
- Split your prospecting in 3 buckets (find 25 accounts, research 25, sequence 25).
- Run a report for any accounts with “[in]” activity when pulling prospects.
- Look for the same 3-4 key triggers every time you’re researching prospects.
- Build snippets for each of those triggers to personalize at scale.
PATH TO PRESIDENT’S CLUB
- Data Account Executive @ Pave
RESOURCES DISCUSSED
More description
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
- Split your prospecting in 3 buckets (find 25 accounts, research 25, sequence 25).
- Run a report for any accounts with “[in]” activity when pulling prospects.
- Look for the same 3-4 key triggers every time you’re researching prospects.
- Build snippets for each of those triggers to personalize at scale.
PATH TO PRESIDENT’S CLUB
- Data Account Executive @ Pave
RESOURCES DISCUSSED
2022-04-20
29 min
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