#95 - Selling the partnership instead of the widget (Dan Cutler, Head of Sales)
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
- Strive to get 3/3 criteria before give price: technical validation, budget, power.
- Go exec-to-exec when you’re below the line. Never sell alone.
- Before you talk at the CXO, start by asking why you’re in the room at all today.
- Attach your product to key initiatives surrounding making money or saving money.
PATH TO PRESIDENT’S CLUB
- Head of Enterprise Sales @ thepowersthatbe
- Former Sr. Director of North America Salse @ Particle
- Former Director of Strategic Accounts @ Box
RESOURCES DISCUSSED
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Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
- Strive to get 3/3 criteria before give price: technical validation, budget, power.
- Go exec-to-exec when you’re below the line. Never sell alone.
- Before you talk at the CXO, start by asking why you’re in the room at all today.
- Attach your product to key initiatives surrounding making money or saving money.
PATH TO PRESIDENT’S CLUB
- Head of Enterprise Sales @ thepowersthatbe
- Former Sr. Director of North America Salse @ Particle
- Former Director of Strategic Accounts @ Box
RESOURCES DISCUSSED
2022-02-02
30 min
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