MBA1518 Guest Teacher – Angela Henderson – How To Use Human to Human Marketing In Your Business
You’ve heard of B2C and B2B. But H2H is still important, no matter what kind of business you run.
Angela Henderson is a business coach, keynote speaker, and podcaster who helps women business owners from around the world earn consistent 5-figure monthly revenue and multiple 6-figure years… without burning out in the process. Her focus on the human aspect of lead nurturing and customer relationships might sound a little analog, but that’s exactly what makes it effective.
Today, she’s here to help us understand how there’s no substitute for the personal touch.
If you’re looking to stand out in your marketing, and turn customers into lifers, H2H may be the ingredient you haven’t considered. People’s human interactions with your brand can define it in the long term, regardless of everything else you’re doing to grow your business.
In other words, while outsourcing, automation, and staffing are important for efficiency, those tactics have their limits.
Tune in, and let Angela explain why that phone call, that check-in, and all the ways you personally show up can make all the difference – even though you’re busy. Click Play!
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