#394 - How to Close 90% of Leads Without a Single Cold Call | Vin Matano

30 Minutes to President's Club | No-Nonsense Sales

ACTIONABLE TAKEAWAYS:

  • Leverage Twitter for Outreach: Use X (formerly Twitter) creatively to direct prospects to your personalized email. Vin records and tweets videos at CMOs to grab their attention.
  • Smart Follow-Up Strategies: If emails aren’t opened, start a new thread. If they’re being opened, reply to the same thread to keep your outreach efforts visible.
  • Cold Email Framework: Craft emails with an observation, the problem, a solution, and a clear call to action for maximum impact.
  • Use Unique Triggers for Follow-Ups: Don’t repeat the same email. Write four emails based on different research triggers to keep your outreach relevant and engaging.


VIN'S PATH TO PRESIDENT'S CLUB:

  • Founder @ CreatorBuzz
  • Senior Account Executive @ DemandBase
  • Account Executive, Mid-Market @ DemandBase
  • Enterprise Business Development Rep @ DemandBase


RESOURCES DISCUSSED:

More description

ACTIONABLE TAKEAWAYS:

  • Leverage Twitter for Outreach: Use X (formerly Twitter) creatively to direct prospects to your personalized email. Vin records and tweets videos at CMOs to grab their attention.
  • Smart Follow-Up Strategies: If emails aren’t opened, start a new thread. If they’re being opened, reply to the same thread to keep your outreach efforts visible.
  • Cold Email Framework: Craft emails with an observation, the problem, a solution, and a clear call to action for maximum impact.
  • Use Unique Triggers for Follow-Ups: Don’t repeat the same email. Write four emails based on different research triggers to keep your outreach relevant and engaging.


VIN'S PATH TO PRESIDENT'S CLUB:

  • Founder @ CreatorBuzz
  • Senior Account Executive @ DemandBase
  • Account Executive, Mid-Market @ DemandBase
  • Enterprise Business Development Rep @ DemandBase


RESOURCES DISCUSSED:

2024-12-03 33 min
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