Swipe, Spend, Repeat: The Perks Arms Race in Your Wallet

The Journal.

JPMorgan Chase recently announced that it was raising the annual fee on its popular Sapphire Reserve credit card by 45%. The company believes enough customers will stick around because of the status and exclusivity the card conveys. WSJ’s Imani Moise reports on how credit card companies have increasingly attracted customers by offering perks. Jessica Mendoza hosts. 


Further Listening:

- The Unusual Economics of the Bilt Credit Card 

- The Fight Over Your Credit Card Swipe 


Sign up for WSJ’s free What’s News newsletter .

Learn more about your ad choices. Visit megaphone.fm/adchoices

More description

JPMorgan Chase recently announced that it was raising the annual fee on its popular Sapphire Reserve credit card by 45%. The company believes enough customers will stick around because of the status and exclusivity the card conveys. WSJ’s Imani Moise reports on how credit card companies have increasingly attracted customers by offering perks. Jessica Mendoza hosts. 


Further Listening:

- The Unusual Economics of the Bilt Credit Card 

- The Fight Over Your Credit Card Swipe 


Sign up for WSJ’s free What’s News newsletter .

Learn more about your ad choices. Visit megaphone.fm/adchoices

2025-07-01 20 min
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