Mastering Marketing Budgets 101: Are You Over Spending?

The Art of the Brand

Most companies have no idea how much they should be spending on marketing-- and you are probably also making a major spending mistake. This episode is completely focused on how to create a strategic marketing budget and how to create marketing goals and benchmarks for success. No matter where your business is, this podcast has key insights you can learn from.


0:00 - Marketing Budget Allocation
3:12 - Brand Launch and Marketing Budget
9:28 - Marketing Strategy for Small Businesses
16:42 - Marketing Budget Strategy
22:09 - Strategic Marketing Investment

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Most companies have no idea how much they should be spending on marketing-- and you are probably also making a major spending mistake. This episode is completely focused on how to create a strategic marketing budget and how to create marketing goals and benchmarks for success. No matter where your business is, this podcast has key insights you can learn from.


0:00 - Marketing Budget Allocation
3:12 - Brand Launch and Marketing Budget
9:28 - Marketing Strategy for Small Businesses
16:42 - Marketing Budget Strategy
22:09 - Strategic Marketing Investment

2024-02-16 26 min
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