Why are we still buying diamonds?

Search Engine with PJ Vogt

They’re shiny rocks that we’ve somehow agreed embody romance and eternity. But diamonds, it turns out, are not as rare as we think. And these days, they can be made in a lab. So why do we continue to spend so much money on them? This week, the story of a century-long, international scheme. And the story of how it fell apart.If you want to see the articles and videos referenced in this episode, or if you'd like to support the show, head to our newsletter.
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They’re shiny rocks that we’ve somehow agreed embody romance and eternity. But diamonds, it turns out, are not as rare as we think. And these days, they can be made in a lab. So why do we continue to spend so much money on them? This week, the story of a century-long, international scheme. And the story of how it fell apart.If you want to see the articles and videos referenced in this episode, or if you'd like to support the show, head to our newsletter.
2023-09-22 54 min
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