#47 - Focusing on discovery to close any deal size from Enterprise to SMB (Ian Koniak, Strategic Account Director @ Salesforce)
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Four Actionable Takeaways:
- Talking to execs: figure out their pain points and do the digging in the weeds for them
- Start high, work down the chain, then bubble back up in one business case (Yo-Yo Selling)
- Leverage your executive champion to make intros and walk them through the process
- Lean on your technical resources for a better buyer AND seller experience
Ian’s Path to President’s Club:
- Strategic Account Director @ Salesforce.com
- #1 Account Executive in the Enterprise Select Division of Salesforce.com
- 42 consecutive months over quota
- Founder of Ian Koniak sales training/consulting
RESOURCES DISCUSSED
More description
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
Four Actionable Takeaways:
- Talking to execs: figure out their pain points and do the digging in the weeds for them
- Start high, work down the chain, then bubble back up in one business case (Yo-Yo Selling)
- Leverage your executive champion to make intros and walk them through the process
- Lean on your technical resources for a better buyer AND seller experience
Ian’s Path to President’s Club:
- Strategic Account Director @ Salesforce.com
- #1 Account Executive in the Enterprise Select Division of Salesforce.com
- 42 consecutive months over quota
- Founder of Ian Koniak sales training/consulting
RESOURCES DISCUSSED
2021-03-17
28 min
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