Masters of Scale

While EA’s pursuit of 1 billion users may sound ambitious at first, once you hear CEO Andrew Wilson explain the developers’ strategy to get there, the 1 billion mark starts to almost sound conservative. Wilson returns to Rapid Response to shed light on EA’s recent announcements around a community-driven app, and plans to unleash new AI tools for creators and gamers alike. Wilson also shares the inside story behind the company’s high-stakes FIFA rebrand, how Brazilian Jiu-Jitsu shapes his business leadership, and more. 

For more info, visit: www.rapidresponseshow.com

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Host Reid Hoffman has always been impressed with the way Dr. Rana el Kaliouby thinks about AI. She’s an AI scientist, co-founder of Affectiva, an investor and author who has spent decades building toward more emotionally intelligent technology. Now, she’s joining the Masters of Scale podcast family with a new show: Pioneers of AI. In this episode, Reid gets to the heart of Rana’s core interests in AI and business. Then he passes the mic to Rana so she can ask Reid her biggest questions about where the AI revolution is headed next.

Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.

Learn more about Pioneers of AI: http://pioneersof.ai/

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While Shōgun, Hacks, and Baby Reindeer bask in their success at The Emmys, the awards reveal deeper lessons about TV’s future. Janice Min, co-founder and CEO of The Ankler, guides us through the key storylines, from Disney to HBO to Netflix. We also dig deep on Taylor Swift’s endorsement of Kamala Harris and what it says about the politics of celebrity in 2024 — for stars and for CEOs.  

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David Novak, co-founder and former CEO of Yum! Brands, joins host Jeff Berman to share lessons from scaling one of the world’s largest restaurant companies. Hear how his focus on listening, team recognition, and taking big swings helped grow a fast food empire to a $32 billion market cap. He also reveals lessons from the infamous Crystal Pepsi campaign, how he came up with Cool Ranch Doritos, and what fuels his mission to develop the next generation of leaders. His latest book is: “How Leaders Learn.” David also has a podcast: "How Leaders Lead."

Read a transcript of this episode: https://mastersofscale.com

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We are biologically wired to focus on the near-term, and that’s often a good thing. But in this moment — with global conflict, fast-evolving tech, and climate change dominating our present — we need to also prioritize long-term impacts. Futurist Ari Wallach joins Rapid Response host Bob Safian to dive into our biological and business motivations around what he calls “futuring.” Host of the new PBS docuseries, A Brief History of the Future, Wallach shares lessons from the longest-standing corporations on Earth, why he views AI as “immortal algorithms,” and how business leaders must embrace the moral imperative of their business as a core KPI.

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Drybar co-founder Alli Webb turned her side hustle as a hair stylist into a business concept now thriving nationwide. She talks with host Jeff Berman about scaling Drybar, launching and then selling a hair care product line, and how she thinks about franchising. Alli also reflects on getting personal in her memoir The Messy Truth, and why she’s doing things differently in her new endeavor, a massage concept called Squeeze.

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Check out The Messy Truth here: https://www.alliwebb.com/the-messy-truth-shop/p/country-feast-set-3nybt-6xden-cehse

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While some artists complain that AI uses their music as training data, Will.i.am argues that it’s no different than Prince and Michael Jackson taking inspiration from James Brown. Will joins Rapid Response to talk about his investments in the “dawn of intelligent media,” including his new app RAiDIO.fyi — AI technology that he contends will be pre-installed in every car of the future. Will shares surprising lessons from his MBA studies at Harvard, why developers are like rappers, how he works with Mercedes, and more. 

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Steve Huffman, co-founder and CEO of Reddit, joins host Reid Hoffman to share scale lessons from building one of the internet’s most influential platforms. It took nearly two decades for Reddit to reach its IPO, persevering through ownership changes, swings in popular sentiment, and shifts in the site’s identity. Steve guides Reddit with a deep belief in the power of online communities, and he dives into how he tackles challenges – like AI and misinformation – while staying true to Reddit’s values.

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With student loan debt at record highs, higher education is at a crossroads. Campus is an all-online community college that’s built a business model around competitive pricing, resources for students (like giving them a laptop and paying for home internet), and compensating professors well above the national average. The start-up also achieves high graduation rates, while maintaining an impressive bottom line. Campus founder and Chancellor Tade Oyerinde shares how he wooed investors like Sam Altman and Shaq, and has won-over major partners from Forever 21 to Arizona State University and Butler University.

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Fawn Weaver, founder of Uncle Nearest Premium Whiskey, joins host Jeff Berman to share scale lessons from building one of the fastest-growing spirit brands in history. Hear how a photo in the newspaper inspired Fawn to uncover a forgotten legacy, break into the whiskey business, and craft a billion-dollar brand.

Fawn’s book Love & Whiskey is available here: https://loveandwhiskeybook.com/ 

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As the Democratic National Convention gets underway, CNN’s Van Jones still can’t quite believe Vice President Harris’s glow-up from “cringe” to a Beyonce-like star. The political analyst and entrepreneur joins Rapid Response host Bob Safian to discuss his new initiative, Dream Machine, which aims to make AI more accessible for multicultural communities. Jones also shares his thoughts on the evolution of Elon Musk, the vital issues that he believes are being neglected in the campaign maelstrom, and why this may be the most significant year in US history since 1968.

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A pioneer in the gig economy, Leah Solivan joins host Jeff Berman to share scale lessons from founding Taskrabbit. Hear how a need for dog food on a snowy night grew into a global business acquired by IKEA. She also reveals how her experience as an entrepreneur is shaping her next act as an early-stage investor.

Leah has a new podcast of her own in the works: Breaking Precedent

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We were saddened to hear of the passing of former YouTube CEO Susan Wojcicki last Friday, following her battle with lung cancer. In honor of this iconic Silicon Valley leader, host Reid Hoffman offers a remembrance and a chance for listeners to hear the wisdom she shared in her 2020 episode. She talked with Reid about how to establish your company’s true north – and stay the course even amid challenges. 

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Is this the craziest non-pandemic summer travel season ever? The Points Guy’s Brian Kelly joins Rapid Response to talk about how Boeing’s safety issues are impacting flying habits, the CrowdStrike outage and Delta’s response, Southwest’s major pivot, and more. Plus: the airline industry's best-kept secrets and insider deals right now. 

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Chairman of OpenAI, former co-CEO of Salesforce, and co-creator of Google Maps – those are just a few roles Bret Taylor has played in his Silicon Valley career. Reid Hoffman talks with Bret about OpenAI's world-shaping mission, why he founded Sierra and got back in the start-up game, and how business leaders should be using AI now.

Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.

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Women are losing sleep, falling behind at work, suffering pain, and struggling in their relationships — all because we don’t talk enough about menopause or treat its symptoms. Midi Health’s Joanna Strober founded her company to tap the vast underserved market for this area of women’s health, which is finally getting mainstream attention. Strober shares with Rapid Response host Bob Safian the stakes of ignoring perimenopause and menopause, how she endured bias in fundraising to eventually secure $100 million, and why she isn’t shy about leaning into controversy. 

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In our fast-paced working life, how can we make networking more impactful? In this episode (first published August 2023) the acclaimed film and television producer Brian Grazer talks with host Reid Hoffman about the value of sustained, genuine curiosity. You’ll hear how Brian founded Imagine Entertainment with his longtime creative partner, Ron Howard, and how iconic names like Warren Beatty and Jay-Z were injected with Brian’s curiosity. Brian shares the unique practices that have helped him find true collaborators, deepen human connections, and, ultimately, scale his business.

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Controversy, frat house culture, viral moments — when you hear ‘Barstool Sports,’ this may be what comes to mind. But former CEO Erika Ayers Badan is here to tell you that the business model that made Barstool into an online cultural juggernaut is replicable and poised to re-shape the food and lifestyle industry. Ayers Badan shares with Rapid Response why she decided to make a dramatic career pivot — taking over Food52 — and why running Barstool was like “a heart attack every day.” She also explores lessons around cultivating a community of fans, and why as a leader, “no” is often a better answer than “yes.”

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From traveling the world opening restaurants as a teenager to pioneering new strategies at legacy brands, Kat Cole knows the importance of asking the right questions to forge a path to scale. Host Jeff Berman dives into Cole's fascinating career, exploring how she led teams at iconic brands like Hooters and Cinnabon, applying the lessons to steering the billion-dollar health supplement company Athletic Greens, where she’s just been named CEO. Plus, how her renowned Hot Shot Rule can change your life and career.

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Reid Hoffman's support for Kamala Harris and other Democrats — and distaste for former President Trump — has plunged him into headlines, in opposition to Elon Musk and others. Reid joins Rapid Response host Bob Safian to take us inside Silicon Valley’s reaction to Harris’s presidential bid, why some business leaders are embracing Trump, and what the Democratic Party is telling major donors like himself. Plus, Reid shares blitzscaling advice for the Harris campaign and explains why the number one factor guiding his vote in November is rule of law.

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With Kamala Harris suddenly poised to become the Democratic presidential nominee, expectations have been turned on their head for voters, fundraisers, and the business world. Axios political correspondent Alex Thompson joins Rapid Response host Bob Safian to share what his sources have said behind the scenes about what drove Biden’s decision-making, the role of business leaders going forward, and how the Harris 2024 enterprise is going into startup mode.

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Silicon Valley investor Mike Maples Jr. is known for having a ‘Midas Touch.’ Think of a tech start-up that has changed your life in the last 20 years, and he was probably helping fuel its growth. Mike talks with host Reid Hoffman about the insights he’s gathered from decades of investing, which he shares in his new national bestseller book: Pattern Breakers. They also riff on how to build – and invest – in the AI revolution. 

Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.

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You can find Pattern Breakers here: https://amzn.to/4d8fx9N

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Summer’s not so hot at the movie theaters, and the same goes for streaming. Nothing’s come close to last year’s Barbie-Oppenheimer success, and Janice Min of entertainment news startup Ankler Media can’t say she’s surprised. Janice vets Hollywood’s offerings for the summer entertainment cycle, weighs in on deals from Paramount/Skydance to the astronomical price of NBA rights, and lays out the financial reality for media companies in an age of scrambling for everyone’s digital attention.

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Can drinking water look cool? That was the driving question behind Liquid Death founder Mike Cessario’s big business idea. Since launching its first tallboy cans of water in 2019, Liquid Death has used humor, design and smirk-worthy marketing to grow into a beverage company valued at $1.4 billion. Mike talks with host Jeff Berman about how he built the irreverent brand to help him escape his professional boredom.

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With 346 events over 17 days at this summer’s Paris Olympics, how do we zero in on the most important events, storylines, and takeaways? CEO of the US Olympic and Paralympic Committee, Sarah Hirshland, returns to Rapid Response to provide an insider’s guide, including a preview of Team USA’s strategy. Hirshland also talks about the latest Chinese doping scandal, how changes to the NCAA put the future of collegiate sport in jeopardy, and plans for the 2028 Olympics in Los Angeles. 

For more info, visit: www.rapidresponseshow.com

Watch this episode on YouTube: https://www.youtube.com/watch?v=ghWrVGAo_P0

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This week, Masters of Scale is bringing back one of our favorite episodes. It’s Reid Hoffman’s conversation with Ron Howard, the legendary director, producer, actor, and co-founder of Imagine Entertainment. In this episode, Ron shares how he manages the balance between staying true to his vision, while also embracing change. It’s a crucial topic for many reasons, but especially poignant as Hollywood encounters artificial intelligence.

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The fashion world is at a sudden inflection point. Big luxury players are struggling, e-commerce markets are floundering, and ultra-fast players like Shein are disrupting. The Business of Fashion’s Imran Amed takes us inside the tumult, providing a framework to understand the trends and their larger economic impact. Plus: how manufacturers are adapting to new sustainability scrutiny, and the first year of Pharrell Williams’ tenure at Louis Vuitton. 

For more info, visit: www.rapidresponseshow.com

Watch this episode on YouTube: https://www.youtube.com/watch?v=V76MSWINFQ0

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New AI products are rapidly changing the landscape for businesses. This is especially true for the writing tool Grammarly. The $13 billion dollar software company’s CEO Rahul Roy-Chowdhury has taken the helm in the midst of a profound disruption. Host Jeff Berman talks to Rahul about how his time at Google helped prepare him for this moment, why he’s doubling down on building trust with customers, and how he thinks AI will shape the future of work.

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While many plant-based food brands have struggled recently, Pinky Cole’s fast food chain Slutty Vegan keeps growing, with new restaurants across the U.S. Pinky sits down with Rapid Response host Bob Safian to explain how she’s scaling the brand despite lawsuits, social media attacks and a flurry of vegan restaurant competitor closures. Pinky also shares the story behind her recent keynote at Savannah State University, where she gifted the HBCU grads almost $9 million in entrepreneurial tools and training. 

For more info, visit: www.rapidresponseshow.com

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Entrepreneur Noah Kagan wants everyone to feel empowered to start a business. That’s the core message of his new book, Million Dollar Weekend. He’s founded multiple companies worth at least a million dollars, including AppSumo. That’s his software marketplace worth more than $80 million. Noah shares lessons from his scale journey, and from the early flameouts at high-profile start-ups (like being employee number 30 at Facebook and an early staffer at Mint) that fueled a desire to prove himself.

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Check out Million Dollar Weekend here: https://noahkagan.com/mdwbook/

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Can nuclear energy, solar and wind farms, and carbon capture scale fast enough to save the planet? GE Vernova CEO Scott Strazik joins Rapid Response host Bob Safian on stage at the Climatech conference in Boston to detail how green energy is evolving in 2024. GE Vernova is a new company spun out from General Electric, and helps power around a quarter of the world’s electricity. Strazik explains how today’s electrical grid limits renewable energy’s potential, and why it desperately needs a “new brain.”

Watch this episode on YouTube: https://www.youtube.com/watch?v=xcZfnUX1BrQ

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Founded at the dawn of the dot-com era, entrepreneur Adam Miller’s original concept for Cornerstone was a kind of Netflix for adult education: training courses through CD-ROMs. Migrating to online offerings for major corporate clients, Adam steered the company through tough times that included an encounter with a loan shark, markets collapsing, and global crises. By the time he sold the company two decades later – for more than $5.2 billion – Adam learned essential lessons about how to scale during uncertainty.

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The Sequoia “RIP: Good Times” presentation: https://articles.sequoiacap.com/rip-good-times

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After Guild’s founding CEO suffered a stroke at the age of just 34, Bijal Shah was tapped to take the helm. Shah joins Rapid Response to share the story behind the emotional leadership change, and how she wrestled with the immense responsibility of shepherding a company out of crisis. Shah also discusses how Taylor Swift inspires her leadership, and why Guild recently partnered with Team USA ahead of the Paris Olympics. 

Watch this episode on YouTube: https://www.youtube.com/watch?v=Y4jc66RXjvk

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James Dyson's journey to building a global invention enterprise began with a simple goal: to build a better vacuum. After 5,000+ prototypes and years of precise tinkering, his innovative bagless vacuum was ready. But none of the big brand names wanted it. So he started the Dyson company, betting that customers would be swayed by new technology, better performance, and distinctive design. Today the Dyson Corporation commands $9 billion in annual revenue, and — driven by engineering curiosity — develops products from air purifiers to hair dryers, even making a big bet on an electric car (that never hit the market). James Dyson’s inspiring story of scale involves challenging experts at every turn, relentless iteration, and a resilient view of failure as a stepping stone to the next breakthrough.

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For anyone skeptical about crypto hype, Sheila Warren explains why it is here to stay, and what you might be overlooking. As CEO of the Crypto Council for Innovation, Warren joins Rapid Response to take us inside today’s crypto resurgence, in which 1 out of 5 Americans hold crypto in some fashion. Warren shares the story behind Congress’ recent bipartisan crypto bill, and how the industry is cracking down on bad actors and get-rich-quick schemes. Plus, how crypto is part of the underlying tech behind a “new internet.” 

Watch this episode on YouTube: https://www.youtube.com/watch?v=-MBe203ko2Q

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Masters of Scale guest, psychologist, and “Grit” author Angela Duckworth also hosts the podcast “No Stupid Questions.” With her co-host, entrepreneur and executive Mike Maughn, she takes up questions on deep issues like purpose and productivity. In this episode called “Do You Need a Routine?” Angela and Mike share notes from their personal lives, colleagues, and experts about value of habit formation.

Check out No Stupid Questions website: https://freakonomics.com/series/nsq/

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Imagine all the highly motivated, high-achieving students who can excel at the most challenging colleges but lack the financial resources to attend. Matching this type of talent with full funding from top-tier schools is the mission of QuestBridge. CEO Ana Rowena Mallari recounts the organization’s 30-year scale journey, during which the program has fostered $5 billion in scholarships and helped 100,000 students. Co-founded by Mallari and Michael McCullough as a summer program at Stanford, QuestBridge now partners with more than 50 schools, transforming how colleges across the U.S. evaluate and admit their incoming classes.

Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.

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How will the return of meme stocks like GameStop and day trading influencers like Roaring Kitty alter the fintech landscape? Robinhood’s co-founder and CEO Vlad Tenev, who was a lightning rod for controversy when meme stocks first surged in 2021, joins Rapid Response to explain what’s the same and what’s different this time around. Tenev also shares how his family’s struggles in 1990s Bulgaria shapes his view of the U.S. financial markets today, and whether trading on Robinhood is like using a sports gambling app.

Watch this episode on YouTube: https://www.youtube.com/watch?v=8pChXgKIemw

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Masters of Scale goes under the hood of powerful AI in audio, unveiling a full vocal clone for founding host Reid Hoffman. Our CEO Jeff Berman, the Masters of Scale staff, and Reid himself tell the story of creating a synthetic voice we call “Reid-ish.” The company Respeecher is behind the technology, and its CEO Alex Serdiuk walks us through the speech replication process. Through “Reid-ish” we grapple with authenticity, disclosure, labor, and evolving norms around AI in media. Reid ponders what’s possible for greater sharing and learning through this audio technology, as well as what listeners should know about its use.

For more on our team’s principles and practices, go to mastersofscale.com/pledge for our proposed Listener’s Bill of Rights in the Age of AI.

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Amid college campus protests over Palestine and Israel, stark US political divides, and legal challenges to diversity initiatives, business leaders face new pressure on whether to speak out and take action on issues of our time. Ken Frazier, former CEO of Merck, and Ken Chenault, former CEO of American Express, offer their unfiltered advice, as board members of the Harvard Corporation and two of America’s most prominent Black executives. It’s a candid conversation about the most controversial topics in American business, from DEI (Diversity, Equity and Inclusion) to January 6th.

The pair collaborate at the venture capital firm, General Catalyst. Ken Chenault is the Chairman and a Managing Director, while Ken Frazier is the firm’s Chairman of Health Assurance initiatives.

Watch this episode on YouTube: https://www.youtube.com/watch?v=QctAB_DGAIM

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Success looks different for everybody. But author and psychologist Angela Duckworth has found that whether we achieve success, or even seek it, may hinge on a characteristic that she calls “grit.” Angela’s 2016 bestseller Grit: The Power of Passion and Perseverance quickly became a must-read for business leaders. On Masters of Scale she describes her unlikely path to scaling the impact of her work, through becoming a public intellectual. We hear why she studied commonalities among high-achieving individuals, her top advice for founders, and why grit alone is not enough. Plus we get the scoop on Angela’s next book!

Angela discussed her inspiration for distilling complex ideas into accessible wisdom: psychologist William James and his Talks to Teachers. 

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As Rapid Response begins a twice-weekly cadence, Airbnb co-founder and CEO Brian Chesky returns to reveal how the company’s new Icons initiative points toward a surprising new chapter ahead. Host Bob Safian gets Chesky to open up about the mental struggles of being a high-profile CEO, plus the inside story behind Airbnb’s recent ad campaign targeting hotels. The pair cover so much, we’ve split the episode into two parts. Part 2 drops this Friday exclusively in the Rapid Response podcast feed. Make sure to subscribe so you don’t miss out!

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Some business leaders have a seemingly psychic ability to spot trends, and take them mainstream at just the right moment. Ron Shaich is one of those. As a pioneering force behind fast-casual dining, Shaich saw that a growing number of Americans craved higher quality food in a relaxed yet speedy setting. His first major company, Au Bon Pain, paved the way for the meteoric rise of Panera Bread, with more than 2,000 locations nationwide. An accidental start running a convenience store first showed Ron the power of business to enact change. And his curiosity about trends and pattern recognition has fueled the growth of his businesses for decades. These forces have led to Ron Shaich upending how we eat like few others. 

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Read Ron's latest book, "Know What Matters": https://store.hbr.org/product/know-what-matters-lessons-from-a-lifetime-of-transformations/10660

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We’ve reached a radical inflection point in the growth of women’s sports, particularly the WNBA. As college stars like Caitlin Clark and Angel Reese enter the league, fans are clamoring for tickets and on social media, generating unprecedented excitement and business potential. WNBA Commissioner Cathy Engelbert joins Rapid Response host Bob Safian to share how she plans to capitalize on this newfound buzz, and how NIL deals have transformed the business of sports for players and owners alike. Plus, Engelbert peels back the curtain on how she led the league through the Brittney Griner crisis and the tumult of COVID. 

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What started with three college friends looking for a healthy lunch in D.C. grew into Sweetgreen, a fast-growing restaurant business focused on salads and grain bowls. From a tiny 500-square-foot storefront to more than 220 locations nationwide, the Sweetgreen journey includes booking The Strokes for a "salad festival," adopting cutting-edge technology, and proving that fast food can include locally-sourced, farm-fresh ingredients. Listen to co-founders Jonathan Neman, Nathaniel Ru, and Nicolas Jammet share how they have scaled the business in alignment with its core values, to a public company valued at $2.5 billion.

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Khan Academy first rocked the education world with online video. Now Khan Academy CEO and founder Sal Khan has gone all-in on AI, convinced that it has immense potential to democratize and improve education. Khan tells Rapid Response host Bob Safian how an early outreach from OpenAI led Khan Academy to create an AI assistant called Khanmigo, which is already being used by thousands of students and teachers. Khan shares lessons from this real-world experiment, plus the inspiration behind his new book, Brave New Words, and why the most educated among us tend to avoid the risks worth taking.

Pre-order Sal Khan’s new book, Brave New Words: https://www.penguinrandomhouse.com/books/740806/brave-new-words-by-salman-khan/

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Every day we’re inundated with news and opinion pieces about America’s hopeless division — but is this really true? Axios CEO Jim VandeHei joins Rapid Response host Bob Safian to bust what he sees as myth, plus share his seemingly counterintuitive AI play. VandeHei also makes a case for why the era of business leaders speaking out on political issues may be behind us, and he weighs-in on the state of Buzzfeed, NPR, and where the future of news media is inevitably headed.

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Maëlle Gavet is the CEO of Techstars, a pre-seed investor focused on early-stage entrepreneurs. It boasts a market cap of $111.6 billion, and supports founders in programs that span from Tokyo to Lagos to Alabama. Maëlle champions hard work, gratitude, and a questioning nature, qualities her grandfather imparted while she was growing up in France. She has carried her curiosity through a wide-ranging international career, in start-ups and scaled corporations. We hear lessons drawn from her vast experience, including the transformation of Ozon — the "Amazon of Russia" — in the early 2010s, to leadership roles in global travel and real estate. And we get a sample of the advice she often shares with Techstars’ founders, about how to balance their values and the needs of their company, always with an optimism about entrepreneurship as a force for good.

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The streaming wars have reached a new inflection, as Netflix and Disney+ jostle for position, and in the process disrupt post-strike Hollywood. Paramount+ invested heavily in blockbuster veteran Alex Kurtzman to turn Star Trek into a distinguishing franchise. Now Kurtzman talks with Rapid Response host Bob Safian about the future of streaming, the end of TV’s golden age, and how courting Trekkies offers lessons for all customer engagement. Plus, Kurtzman shares behind the scenes stories of Star Trek’s past, present and future.

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Generative AI is advancing at a breakneck pace, prompting questions on risk and opportunity, from content creation to personal data management. In a special live recording, we delve into the ways AI can augment human work and spur innovation, instead of simply using AI to cut costs or replace jobs. Host Jeff Berman joined a seasoned AI researcher, Intel's Lama Nachman, and a young start-up founder, Scale AI's Alexandr Wang, on stage at the Intel Vision event in April 2024. They explore topics like AI’s disruption of creative industries, mitigating its biggest risks (like deepfakes), and why human critical thinking will be even more vital as AI technology spreads.

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