SharkPreneur

From 0 to 100 Million

Gary Garth, Great Dane Ventures

– The Sharkpreneur podcast with Seth Greene Episode 966 Gary Garth

Gary Garth is a serial entrepreneur, Founder & CEO of 360° Solution for Behavioral Health Center elev8.io, Author of ‘The Zero to 100 Million Sales Blueprint‘ book, and ‘The Goals, Grit & Greatness‘ Planner. He also leverages his resources via Great Dane Ventures as an angel investor, helping high-potential startups go-to-market, scale, and become profitable via 360 degrees sales and marketing support, incubator programs, advisory services, and proprietary technology, engineered with the purpose of empowering entrepreneurs.

For more Gary’s story

Listen to this informative Sharkpreneur episode with Gary Garth about going from 0 to 100 million.

Here are some of the beneficial topics covered on this week’s show:

- How entrepreneurs will have different steps to take depending on where they are in their journey.

- Why people must overcome the idea that no one can do it as well as the founder.

- How you must build trust in the team while allowing your team members autonomy to execute their tasks.

- Why business owners need to find the balance between enabling success while not micromanaging their workers.

- How selling or exiting a company puts entrepreneurs at risk of giving up their secret sauce. 

Connect with Gary:

Guest Contact Info

Instagram

@iamgarygarth

Facebook

facebook.com/iamgarygarth

LinkedIn

linkedin.com/in/garygarth

Links Mentioned:

elev8.io

garygarth.com

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Coaching for Character

Gary Waters, CoachWaters.com

– The Sharkpreneur podcast with Seth Greene Episode 965 Gary Waters

Coach Gary Waters spent 11 seasons (2006-2017) as Winningest Coach in Cleveland State University’s Program History. As Head Coach for the Vikings, he led CSU to six postseason invitations during his tenure, including reaching the second round of the 2009 NCAA tournament. In 2008 Waters was named the Horizon League coach of the year.

In addition, all seniors who were in the program during Waters' tenure have graduated with their degree, and the program received four consecutive public recognition awards from the NCAA (2012-16) for having an academic performance rate that was in the top–10 percent nationally.

With over two decades of experience in coaching, Waters has seen many changes within the profession over the years, and has worked tirelessly to instill a core of values and integrity, both on and off the court.

Gary Waters is a Detroit, Michigan native and a 1969 graduate of Mackenzie High School. Waters graduated with a B.S. in Business Administration from Ferris State in 1975, a B.S. in Business Education from Ferris State in 1978 and an M.A. in Educational Administration from Central Michigan in 1976. Waters is also a member of the Ferris State University & Kent State Hall of Fames. He has also been recently inducted in 2019 to the Detroit High School Hall of Fame. He is married to the former Bernadette Amos, with two children Sean and Seena, and seven grandchildren.

Listen to this informative Sharkpreneur episode with Gary Waters about coaching for character.

Here are some of the beneficial topics covered on this week’s show:

- How the business community needs lessons on character building and leading with character.

- Why the emphasis should be on inspiring others to have better character.

- How character building is crucial in both your personal and professional life.

- Why having a moral compass is essential to navigating society with integrity and ethics.

- How aligning your personal values with your organization’s culture is important to avoid compromising your character.

Connect with Gary:

Links Mentioned:

CoachWaters.com

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Build the Fort

Chris Heivly, BuildTheFort.com

– The Sharkpreneur podcast with Seth Greene Episode 964 Chris Heivly

Chris Heivly is one of the nation’s leading experts on launching startups and has been dubbed the “Startup Whisperer.” He co-founded MapQuest, is an angel investor, ran a corporate venture fund and 2 micro venture funds (directed over $75M) and was recently SVP Innovation with Techstars. Chris just released his new book, The Startup Community Builder’s Field Guide for founders, investors, and economic development leaders to better accelerate their ecosystem.

Listen to this informative Sharkpreneur episode with Chris Heivly about his book, Build the Fort.

Here are some of the beneficial topics covered on this week’s show:

- How it’s important to adopt a “Build the Fort” mindset when starting or growing a business.

- How many adults overcomplicate the process of starting a business by focusing too much on a distant vision and waiting for perfection.

- Why you should break up goals into smaller steps while thinking about what needs to be accomplished in the next three months.

- Why socializing your idea and getting feedback from others is crucial.

- How collaboration and teamwork are essential for successful entrepreneurship.

Connect with Chris:

Guest Contact Info

Twitter

@chrisheivly

Facebook

facebook.com/BuildTheFort

LinkedIn

linkedin.com/in/chrisheivly

Links Mentioned:

buildthefort.com

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The Alchemy of Power

Joni Carley, JoniCarley.com

– The Sharkpreneur podcast with Seth Greene Episode 963 Joni Carley

Dr. Joni Carley’s expertise in values-driven leadership & cultural development draws on a unique depth and breadth of experience—ranging from the jungle to the boardroom, from the C-suite to the podium, the African Bush to Asian Temples, and from universities to the United Nations, where she serves as an ECOSOC consultant, and convener of the United Nations NGO Major Groups’ Unitive Cluster. Her private cultural and leadership development consulting practice helps leaders build a robust quadruple bottom line: Prosperity, People, Partnership, Planet and Peace.

Joni advises, speaks and is the author of “The Alchemy of Power: Mastering the Invisible Factors of Leadership.” She is an ordained inter-spiritual minister, holds a doctorate in The Reinvention of Work, has written for publications including Kosmos Journal and Huffington Post’s blog, Thrive Global, and she co-leads international programs with Unity Earth.

Listen to this informative Sharkpreneur episode with Joni Carley about her book, The Alchemy of Power.

Here are some of the beneficial topics covered on this week’s show:

- How the traditional understanding of leadership focuses on profits, competition, and tangible outcomes while neglecting purpose, values, and consciousness.

- Why the narrow perception of leadership has led to a leadership crisis.

- How a shift is occurring and leaders are becoming more aware of the need for a holistic approach in leadership.

- Why leadership must go beyond positional authority.

- How a values assessment provides valuable data on an organization’s culture and highlights areas of alignment or entropy that impacts profits and employee engagement.

Connect with Joni:

Guest Contact Info

Twitter

@JoniCarley

Facebook

facebook.com/JoniCarley

LinkedIn

linkedin.com/in/drjoni

Links Mentioned:

JoniCarley.com

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Crafting Brands

Kate DiLeo, The Brand Trifecta

– The Sharkpreneur podcast with Seth Greene Episode 962 Kate DiLeo

Kate DiLeo is a brand architect, #1 international bestselling author, and the founder of The Brand Trifecta. She is also an “accidental brand strategist” who discovered the power of branding in her first sales job. In the pursuit of making quota, Kate realized she needed to cut through the noise with a message that would compel prospects to want to have a conversation. It was that, or she was out of a job. Kate therefore threw out the complex sales scripts and instead delivered a simple pitch that shared what she did, how she could solve someone’s problem, and how she differed from the competition. The message worked because it gave prospects all the information they needed to take the next step.

The success in Kate’s sales job was the catalyst for her career in branding, and it is this same brand pitch that she now teaches through The Brand Trifecta, the top branding SaaS product that has helped thousands of organizations craft brands that bring more prospects to the table, more users who click, and more customers who buy. When she is not partnering with clients to build brands that win more work, Kate teaches at some of the world’s premier marketing conferences and directly mentors startups through more than a dozen global accelerator programs.

Listen to this informative Sharkpreneur episode with Kate DiLeo about the power of branding.

Here are some of the beneficial topics covered on this week’s show:

- How entrepreneurs should learn the art of delivering a systematic brand pitch.

- Why building brands requires crafting effective pitches.

- How an effective pitch doesn’t overwhelm potential clients with too much information.

- Why finding ways to generate passive revenue is important for any business venture.

- How it’s valuable to document processes and create a brand play book to create consistent results.

Connect with Kate:

Links Mentioned:

katedileo.com

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From 100,000 in Debt to 40 Million in Revenue

Matt Shoup, MattShoup.com

– The Sharkpreneur podcast with Seth Greene Episode 961 Matt Shoup

Matt Shoup is a Jesus follower, husband, father, an award-winning serial entrepreneur, author, keynote speaker, Spain aficionado, aspiring paella chef, Brazilian Jiu Jitsu black belt, and Spanish coffee addict.

Matt’s entrepreneurial journey began at the age of 10, when he started a lawn mowing business to earn $200 for a boombox. It was then that Matt discovered his passion and love of business.

Ten years later, while studying at Colorado State University, Matt was recruited by a college painting company, where he learned even more about sales, marketing, and business operations. Matt made lots of money in college and then spent three times what he made.

In March of 2005, Matt was recently married, six figures in debt and working at a job he hated as a loan officer. Matt was laid off from that job, and from there, quickly founded M & E Painting with the last $100 he had to his name.

M & E Painting grew quickly, and has produced over $35 million dollars in revenue since 2005. Matt and M & E Painting have received dozens of local, state, national and international business awards. Click here to see which ones.

Matt has been featured in publications such as INC Magazine, Entrepreneur Magazine, BBC, Fox Small Business, Huffington Post, US News and World Report, and EO Overdrive.

Matt has spoken to companies all over the world, in both English and Spanish, where he shares a refreshing and down to earth message for entrepreneurs, inspiring them to Pour Into People, and Share Their Painted Baby Stories, among other topics.

Matt wrote his first book Become an Award Winning Company in 2011, and his second book, Painted Baby in 2023. Matt has founded 6 successful companies and grown them all from the ground up. All of these companies are being run by extraordinary people! These companies are M & E Painting, M & E Roofing Solutions, RiRy: Makers of The Pirate Patch Drywall Repair Tool, Northern Colorado Jiu Jitsu, M & E Real Estate Ventures and MattShoup.com

When Matt is not running his businesses, he enjoys spending lots of time with his family, traveling to Spain, teaching Brazilian Jiu Jitsu, perfecting his Spanish paella cooking skills and enjoying endless cups of Spanish Coffee at Café Sevilla.

Listen to this informative Sharkpreneur episode with Matt Shoup about going from $100,000 in debt to making $40 million in revenue.

Here are some of the beneficial topics covered on this week’s show:

- How breaking down your goals into small manageable steps and taking consistent action each day allows you to achieve success.

- Why your true strength comes from being gentle, kind, and mentally adept.

- How sharing your personal story of overcoming challenges will inspire people to hire you.

- Why overcoming personal obstacles and improving allows you to be a better business owner.

- How business owners should embrace vulnerability and authenticity to build stronger connections with others.

Connect with Matt:

Guest Contact Info

Instagram

@matthewshoup

Facebook

facebook.com/matt.shoup

Links Mentioned:

mattshoup.com

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From Winning on the Track to Winning in Sales

Karl-Saxon McKinnie, Market Domination

– The Sharkpreneur podcast with Seth Greene Episode 960 Karl-Saxon McKinnie

After graduating in 1977, Karl-Saxon McKinnie went on to spend a year at Buffalo State, where he achieved great success in track and field. He emerged victorious in both the indoor and outdoor State Collegiate 400 meter competitions, showcasing his exceptional athletic abilities. Additionally, his talent shone through as he earned an indoor world ranking in the 600 meters.

Following Karl's time at Buffalo State, he transferred to San Diago State University, where he continued to focus on his track and field career. Specializing in both the 400 and 800 meters, he excelled to the point of qualifying for the 1980 Olympic trials in the 800 meters. However, due to the international boycott, he was unable to compete in the Games. Notably, Karl achieved best times of 45.01 seconds in the 400 meters and 1:45.60 in the 800 meters, demonstrating his impressive speed and endurance.

After Karl's athletic pursuits, he transitioned to competing for Club Olympia and the Buffalo Pioneers until an unfortunate injury forced him to retire in 1983, putting an end to his promising career in track and field.

Karl's academic journey led them to earn a degree in Chemistry. However, in 1983, his interest took a turn when he discovered a passion for sales and business development. He has since dedicated himself to this field and has been successfully involved in Sales/Business Development ever since. Notably, he has developed the 10-60-4 sales system, a method that has proven to be a significant prospecting success.

Listen to this informative Sharkpreneur episode with Karl-Saxon McKinnie about turning a winning track career into a winning sales career.

Here are some of the beneficial topics covered on this week’s show:

- How people should continue to work hard even when faced with adversities.

- Why creating connections in any industry provides opportunities for collaboration.

- How athletes must sacrifice a lot to compete at a high level.

- Why visualizing a positive outcome puts people into a winning mindset.

- How giving your best on any given day provides you with a feeling of fulfillment in your life and career.

Connect with Karl:

Links Mentioned:

marketdominationllc.com

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Turning Tragedy into Advocacy

Mark Talley, Agents for Advocacy

– The Sharkpreneur podcast with Seth Greene Episode 959 Mark Talley

Mark Talley is an accomplished individual and author who is making significant contributions to his community. In addition to founding the successful socioeconomic nonprofit, Agents for Advocacy, which addresses systemic inequalities, Mark also serves on the boards of African Heritage Food Co-op, Habitat For Humanity - Buffalo, Literacy Buffalo Niagara, and Community Canvases. Through these organizations, Mark actively participates in initiatives that uplift marginalized communities, promote affordable housing, support literacy, and foster community engagement. Their book, 5/14 - The Day the Devil Came to Buffalo, based on the terrorist attack in which their mother was a victim, was listed briefly as one of Amazon's best new releases, shed lights on their personal journey and inspiring others. Mark's resilience, determination, and commitment to social justice continue to make a lasting impact in the fight against injustice and inequality.

Listen to this informative Sharkpreneur episode with Mark Talley about turning tragedy into advocacy.

Here are some of the beneficial topics covered on this week’s show:

- How systemic racism and gun violence affects individuals, families, and communities.

- Why it’s important to take part in a community and give back to that community.

- How the African Heritage Food Co-Op address food inequality and food deserts in Buffalo.

- Why Mark became involved with the organization Literacy Buffalo Niagra.

- How Mark dedicates his time fighting systemic injustices and inequalities and why others should do the same. 

Connect with Mark:

Guest Contact Info

Instagram

@agentsforadvocacy

Links Mentioned:

agentsforadvocacy.org

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Savage Global Marketing

Christopher Savage, Savage Global Marketing

– The Sharkpreneur podcast with Seth Greene Episode 958 Christopher Savage

Christopher Savage is the visionary founder of Savage Global Marketing and the driving force behind the success of over 530 companies. Over the last decade, his passion for creative advertising strategies and methods has helped businesses of all sizes – from small start-ups to Fortune 500 giants like Coinbase, The Carlyle Group, and the original creators of Garage Band for Apple – save time and money while experiencing exponential growth.

Christopher’s marketing journey began during the Myspace era when he first dipped his toes into the world of SEO. Since then, he’s been relentlessly focused on creating immersive, surround-sound advertising experiences that make brands thrive in our fast-paced, hyper-connected world. By utilizing a wide array of ad channels, crafting compelling video creatives, and weaving powerful messaging that resonates with your target audience, Savage Global Marketing consistently exceeds expectations and delivers jaw-dropping results that turn heads.

Listen to this informative Sharkpreneur episode with Christopher Savage about Savage Global Marketing.

Here are some of the beneficial topics covered on this week’s show:

- How having a strong online presence can help businesses achieve significant growth.

- How many business owners lack direction in their marketing efforts and jump from one agency to another expecting difference results while the agencies use similar strategies.

- Why it can be difficult to find the right talent who understand the industry, the opportunities for growth, and the demands of the marketing space.

- How it’s important to work with companies who are fueled for success and genuinely care about their reputation.

- Why marketing agencies should be versatile and be able to adapt to the unique needs of their clients.

Connect with Christopher:

Guest Contact Info

Twitter

@savageglobal

Instagram

@savageglobalmarketing

Facebook

facebook.com/savageglobal

LinkedIn

linkedin.com/company/savage-global-marketing

Links Mentioned:

savageglobalmarketing.com

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Crafting Winning Social Media Campaigns

David Alvarez, DCA Media Consulting

– The Sharkpreneur podcast with Seth Greene Episode 957 David Alvarez

David C. Alvarez is the owner of DCA Media Consulting. With a passion for social media advertising and content creation, David's expertise has helped businesses of all sizes thrive in the digital world. As an experienced strategist, he has crafted winning social media campaigns and delivered engaging content that sets businesses apart. With a knack for paid social media advertising, David has trained numerous business owners, empowering them to harness the power of social media and truly understand their audience.

David's talents shine through his captivating video content, tailored for both organic and paid social media platforms. He plays a pivotal role in the success of a multi-location family entertainment franchise, expertly navigating the ever-evolving landscapes of Facebook, Instagram, Google, YouTube, Snapchat, and TikTok advertising. David's wealth of knowledge, dynamic personality, and real-world experience make him a highly sought-after local speaker who inspires audiences to elevate their social media game.

Listen to this informative Sharkpreneur episode with David Alvarez about crafting winning social media campaigns.

Here are some of the beneficial topics covered on this week’s show:

- How many businesses don’t take social media marketing seriously enough.

- Why it’s important to invest time, effort, and a budget into social media marketing.

- How the social media landscape is always changing and what worked a few years ago might not work today.

- Why businesses must have qualified individuals to handle social media advertising.

- How being a consumer and creator of media, you can stay on top of a constantly changing digital marketing landscape.

Connect with David:

Guest Contact Info

Instagram

@dca_media

Facebook

facebook.com/dcamediaconsulting

Links Mentioned:

dcamediaconsulting.com

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Marketing for Well Known Brands

Molly Lopez, Sparo Marketing

– The Sharkpreneur podcast with Seth Greene Episode 956 Molly Lopez

Molly Lopez is the Founder & CEO of Sparo Marketing. She is a nationally recognized, technology-forward digital marketing expert with more than 12 years of experience working in social media, content marketing, paid digital advertising, SEO, and more. 

Molly is best known for producing omnichannel growth strategies that help startups, middle-market companies, and Fortune 1000s start and scale new product or service offerings, expand to new markets, or launch new ventures. 

Working with household name companies such as Chiquita Banana, Lennar Homes, Sandals, and Beaches Resorts, Del Monte Fresh, Royal Caribbean Cruise Lines, Aventura Mall, LIME, CEMEX, and others, Molly has built a reputation for delivering exceptional marketing results for the most demanding of clients. 

Molly founded her own digital marketing agency, Sparo, in 2019, with a mission of bringing “Big Agency” marketing services to companies for more efficient prices. 

Molly is passionate about animal welfare and spends much of her free time volunteering at animal rescues locally in Miami as well as working on animal welfare advocacy alongside Friends of Miami Animals Foundation, Inc.

Listen to this informative Sharkpreneur episode with Molly Lopez about marketing for well-known brands.

Here are some of the beneficial topics covered on this week’s show:

- How having a reputable record will lead to more client referrals and more business.

- Why one the biggest mistakes companies make is not implementing a solid CRM system and strategy.

- How it’s important for your CRM system to have the ability to track and automate various touch points with consumers.

- How the rapid advancement of automation technology outpaces what internal IT departments can develop so they must collaborate with marketing experts.

- Why legacy companies struggle to compete with out of the box solutions.

Connect with Molly:

Guest Contact Info

Instagram

@sparomarketing

LinkedIn

linkedin.com/company/sparomarketing

Links Mentioned:

sparomarketing.com

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Rainmaking Through Relationships

David Freeman, DavidFreemanConsulting.com

– The Sharkpreneur podcast with Seth Greene Episode 955 David Freeman

Award-winning author and consultant David H. Freeman, J.D. teaches lawyers how to become powerful rainmakers so they can attract great clients, multiply their income, expand their influence in their firms and achieve more satisfying careers.

A former lawyer from New York, he is a two-time, all-time, best-selling author (overall, he has authored and coauthored 15 books on business development, cross-selling and leadership) and he was inducted into the National Law Journal Hall of Fame for being voted the #1 business development consultant and coach for three consecutive years in their national surveys.

Listen to this informative Sharkpreneur episode with David Freeman about becoming a rainmaker by creating relationships.

Here are some of the beneficial topics covered on this week’s show:

- How lawyers must build genuine relationships and create a high-profile brand to positively influence their target audience.

- How using the balanced scorecard approach helps law firms measure and improve their performance on multiple levels.

- Why creating industry reports and leveraging your network helps build connections.

- Why you should reach out to conference attendees who you didn’t meet during an event.

- How writing for reputable platforms allows you to effectively leverage your authority.

Connect with David:

Guest Contact Info

Twitter

@freemanconsult

LinkedIn

linkedin.com/in/davidfreemanconsulting

Links Mentioned:

davidfreemanconsulting.com

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Tricks to Increase Client Retention

Keaton Walker, ItsKeaton

– The Sharkpreneur podcast with Seth Greene Episode 954 Keaton Walker

In 2018, Keaton Walker was hired to help his family business--a local swim school in Utah--with marketing. Eventually, he left the family business to open his own marketing agency servicing orthodontists all over the US and Canada. 

4 years later, his marketing agency OrthoPatients was acquired after helping over 140 orthodontists to grow their practices through innovative social media marketing and appointment booking processes. 

Today, Keaton helps marketers in all realms through his consulting business and online brand, ItsKeaton. 

Listen to this informative Sharkpreneur episode with Keaton Walker about tricks to increase client retention.

Here are some of the beneficial topics covered on this week’s show:

- How advertising on social media is the most effective and trackable form of advertising.

- Why you should find your niche and stick to it.

- How it’s important to set proper expectations for clients when it comes to the marketing process.

- Why it’s important to be likeable and provide excellent customer service.

- How variation testing should be used from the beginning to speed up the process and achieve desired results for clients sooner.

Connect with Keaton:

Guest Contact Info

Instagram

@itskeaton__

Links Mentioned:

itskeaton.com

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High SKU Shopify Store Secrets

Lauren Petrullo, Mongoose Media

– The Sharkpreneur podcast with Seth Greene Episode 953 Lauren Petrullo

Lauren Petrullo is an award-winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha.

As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism’s Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.

Listen to this informative Sharkpreneur episode with Lauren Petrullo about high SKU Shopify store secrets.

Here are some of the beneficial topics covered on this week’s show:

- How it’s important to utilize upsell and cross-sell paths for each category of SKU.

- Why you should have a smart search integration to your store.

- How Shopify is the easiest and most cost-effective solution for many brands.

- Why sellers should have SEO initiatives through Pinterest and blogs.

- How sellers must be aware of third-party changes that make a drastic impact to current marketing efforts.

Connect with Lauren:

Guest Contact Info

Twitter

@MongooseMediaUS

Instagram

@mongoosemedia.us

Facebook

facebook.com/MongooseMediaLLC

LinkedIn

linkedin.com/company/mongoosemedia

Links Mentioned:

mongoosemedia.us

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The 95% of Behavior Marketers Ignore

Neale Martin, Sublime Behavior Marketing

– The Sharkpreneur podcast with Seth Greene Episode 952 Neale Martin

Neale Martin is co-founder and CEO of Sublime Behavior Marketing, a behavioral marketing consulting firm dedicated to helping clients change customer and organizational behavior. His best-selling book Habit: The 95% of Behavior Marketers Ignore, updates marketing principles and practices based on pioneering brain research that reveals most consumer behavior is the result of unconscious habits and not deliberative choices. 

Neale works with clients to understand and influence the conscious and unconscious drivers of customer behavior. These insights influence product design, development, advertising campaigns, and product launches, as well as decisions not to launch or to avoid certain markets. Sublime Behavior uses an innovative and proprietary research methodology that decomposes customer behavior into its Intuitive and Executive mind components.

Recently, clients engage Neale to apply these behavioral methodologies to organizational change.

Sublime works with companies across diverse industry sectors including telecom, consumer electronics, consumer packaged goods, energy, technology, and pharma. His client list includes Samsung, P&G, Coca-Cola, Verizon Wireless, Campbell’s Soup, Eli Lilly, Merck, Godrej, Axiata, J. Walter Thompson, and Shell Oil.  

Listen to this informative Sharkpreneur episode with Neale Martin about the 95% of behavior marketers ignore.

Here are some of the beneficial topics covered on this week’s show:

- How Neale’s book combines psychology, neuroscience, and marketing theories to explore the power of habits in consumer behavior.

- Why our unconscious brain drives our habits and how our conscious brain rationalizes these actions. making it difficult to understand what truly drives consumers.

- How consumers being driven by their subconscious makes it challenging to understand the true drivers of consumer behavior.

- Why making consumers consciously think about their actions disrupts existing habits and helps them form new ones.

- How simplifying the decision-making process can drive market adoption and attract customers.

Connect with Neale:

Guest Contact Info

Links Mentioned:

sublimebehavior.com

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E-Commerce Email Optimization

Jacob Anson, agencyJR

– The Sharkpreneur podcast with Seth Greene Episode 951 Jacob Anson

Jacob R. Anson is the Co-founder of agencyJR - a leading eCommerce email marketing agency with over $50m in email marketing revenue and over 500 serviced eCommerce stores over the last 3 years. 

Listen to this informative Sharkpreneur episode with Jacob Anson about e-commerce email optimization.

Here are some of the beneficial topics covered on this week’s show:

- Why email marketing can be more efficient than Facebook ads.

- How it’s important to utilize email automation and to set up core automations to generate extra revenue.

- Why you must understand your target audience and their wants and needs.

- How having well defined positions and documented responsibilities makes it easier to scale your team.

- How being a fully remote company offers freedom and flexibility to its team members.

Connect with Jacob:

Guest Contact Info

Instagram

@agency.jr

Links Mentioned:

agencyjr.com

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RedFork Marketing

Dave Diaz, RedFork Marketing

 – The Sharkpreneur podcast with Seth Greene Episode 950 Dave Diaz

Dave Diaz is an entrepreneur with an ultimate drive to help build strong communities. He is the Director of Marketing and Founder at RedFork Marketing in Orlando, FL. He worked for one of the top tech companies in the world, Apple, for nearly a decade, learning and taking insight from some of the most influential marketing we have seen to date. 

In his tenure at Apple, he had the opportunity to meet hundreds of small business and franchise owners who showed great care and compassion for their craft. He noticed, however that when it came to marketing, these passionate owners, many times, didn’t know how to attract the right customer. 

Dave’s passion is to help these small businesses flourish, believing that small business helps build strong and capable communities. Today, he and his team of Designovators spend their days working with small business and franchise owners, realizing their passions, and helping them reach their goals through marketing and storytelling that inspires action. 

Listen to this informative Sharkpreneur episode with Dave Diaz about RedFork Marketing.

Here are some of the beneficial topics covered on this week’s show:

- How the constant evolution of AI and trends can make marketing challenging.

- Why it’s important to study and stay ahead of marketing trends. 

- How having regular morning meetings gets everyone in a company on the same page.

- Why storytelling is one of the most powerful tools you can use in marketing.

- How businesses have to be able to adapt and thrive in a rapidly changing industry.

Connect with Dave:

Guest Contact Info

Twitter

@redforkteam

Instagram

@redforkteam

Facebook

facebook.com/redforkteam

Links Mentioned:

redforkmarketing.com

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Turning Searches into Sales

Joseph Kahn, Hum JAM

– The Sharkpreneur podcast with Seth Greene Episode 949 Joseph Kahn

From Award-Winning Pop Band to top ranker for Looney Tunes, Joseph Kahn finds himself lost in new search engine ranking tactics and building harmonics in digital teams daily. With that said, Joseph's many accomplishments include being named Leader of the Year for John Maxwell's company Maximum Impact in 2003, by practicing employee harmonics to reach Fortune's Top 500 Fastest Growing Company status. Now, Joseph takes his newly found SEO skills to create harmonic roadmaps for ranking at the top of Google. Joseph's Asperger's gives him a special flair for seeing patterns. This innate skill helps him at all SEO and Marketing levels to see the stuff that only scraper tools and software can see. Oh, and he's a drummer and played in a band with Katie Perry's Grammy-Award-Winning guitar player. He is also the father of 3 (2 boys and 1 girl) and his wife, a Dr. of Psychology, is a partner in his agency: Hum JAM.

Listen to this informative Sharkpreneur episode with Joseph Kahn about turning searches into sales.

Here are some of the beneficial topics covered on this week’s show:

- How Hum JAM trains people on how to have effective SEO and digital marketing.

- Why your message and method need to be in harmony with one another.

- How your SEO should give you a return on your investment.

- Why it’s so important to research your keywords properly.

- How and SEO service should be providing new key words that will impact the client.

Connect with Joseph:

Guest Contact Info

Twitter

@HumJAMSEO

Instagram

@josephskahn

Facebook

facebook.com/humjamdigital

LinkedIn

linkedin.com/in/josephskahn

linkedin.com/company/hum-jam

Links Mentioned:

JosephSKahn.com

humjam.com

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InnerWill Leadership

Tom Epperson, InnerWill Leadership Institute

– The Sharkpreneur podcast with Seth Greene Episode 948 Dr. Thomas Epperson

Dr. Thomas Epperson is the President of InnerWill Leadership Institute, a 501(c)3 nonprofit that teaches leaders how to ignite human potential. With a doctorate in leadership from The George Washington University and over 20 years of experience as a leadership coach, facilitator, and speaker, he has helped more than 300 organizations transform their leadership—and their results.

Now, Dr. Epperson’s bestselling book InnerWill breaks down this complex process into

actionable practices and real-world examples—with a healthy dose of humor—giving you the practical skills you need to lead more effectively at work, at home, and in your community.

Listen to this informative Sharkpreneur episode with Dr. Thomas Epperson about InnerWill Leadership.

Here are some of the beneficial topics covered on this week’s show:

- How having a clear company culture that leads with values will extend out into your employees everyday lives, making them better people. 

- Why it’s important for businesses to have a positive influence on the world.

- How most people need to better understand themselves to understand other people.

- Why making choices that align with your goals and values makes you more effective over time.

- How leading people and teams means being authentic to your true self.

Connect with Dr. Epperson:

Guest Contact Info

LinkedIn

linkedin.com/company/innerwill

Links Mentioned:

innerwill.org

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Maximizing Abandoned Cart Value

Adam Robinson, Retention.com

– The Sharkpreneur podcast with Seth Greene Episode 947 Adam Robinson

A former finance professional at Lehman Brothers, Adam Robinson's career took an unexpected turn after the 2008 financial crisis. Inspired by his roommates who had created Vimeo in their shared apartment, Adam embraced his inner marketing wizard and set his sights on a new adventure, launching Robly, an email marketing company. With no prior tech background, he grew the bootstrapped startup to $5M in revenue in just two years, earning it the #1 spot in customer satisfaction.

As an iconoclastic thought leader, Adam has always been on the lookout for groundbreaking ideas. When a cutting-edge identity resolution feature he added to Robly gained immense user interest, he seized the opportunity to pivot. With an 8-figure exit, he founded GetEmails in late 2019, later rebranding it as Retention.com. Today, the company stands as a testament to Adam's innovative spirit, transforming anonymous website visitors into authenticated first-party data and unlocking unparalleled high-ROI marketing flows, all powered by a lean team and zero external funding.

Listen to this informative Sharkpreneur episode with Adam Robinson about maximizing the value of an abandoned cart.

Here are some of the beneficial topics covered on this week’s show:

- How 85% of people who leave things in their cart aren’t signed in customers.

- How the average cookie length is now seven days which means people aren’t logged in for as long anymore.

- Why delivering amazing results to customers leads to acquiring more customers.

- How sending a text that links back to a product your customer was looking at will likely get that customer to make the purchase.

- Why you do have to be much more careful with your SMS marketing.

Connect with Adam:

Guest Contact Info

Links Mentioned:

retention.com

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Dominating with Video Marketing

Ridge Krauss, Ridgeline Media Marketing

– The Sharkpreneur podcast with Seth Greene Episode 946 Ridge Krauss

Ridge Krauss is a corporate Video Strategist in Boise, ID. Ridgeline Media Marketing is a Marketing Agency tailored for coaches and consultants, that creates highly engaging, educational, and converting video content for high ticket sales businesses. They focus on high quality lead generation and conversions through funnels and built out follow up sequences to massively increase traffic and conversions.

Ridge developed his passion for video production back in 2017 when he did a documentary for a non-profit educating blind children. After seeing the reaction from viewers and how it impacted the foundation, Ridge knew this was his calling. Now he wants to share stories of people and build business through video.

Listen to this informative Sharkpreneur episode with Ridge Krauss about dominating your market with video marketing.

Here are some of the beneficial topics covered on this week’s show:

- How having tangible results from video marketing sets you apart from your competitors.

- Why video marketing is the lifeblood of every business.

- Why you must effectively separate your video marketing from similar brands doing the same thing.

- How you should figure out what your competitors aren’t willing to do for their customers and then do that.

- How for every video you post asking for a sale, you must post five videos that provide straight value.

Connect with Ridge:

Guest Contact Info

Links Mentioned:

ridgelinemm.com

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Managing All Aspects of Content Development

Eric Elkins, WideFoc.us

– The Sharkpreneur podcast with Seth Greene Episode 945 Eric Elkins

Eric Elkins brings more than 20 years of writing, marketing, ePR, social media, and communications expertise to WideFoc.us clients.

A former teacher and scientist, Eric was youth content editor at the Denver Newspaper Agency, and served as co-founder and publisher of Bias Media before joining PR and venture strategies firm Metzger Associates as New Media Practices Manager. In 2007, with companies struggling to understand the value and potential of effective, strategic social media planning, Eric formed WideFoc.us to consult for agencies and corporations, gradually building a team to manage all aspects of community management and content development. Eric serves on nonprofit boards, is an author and keynote speaker, and writes about his food and travel adventures for magazines and online media.

Listen to this informative Sharkpreneur episode with Eric Elkins about managing all aspects of content development.

Here are some of the beneficial topics covered on this week’s show:

- How having a big name as a client can help grow your business.

- Why it’s important to know when you need to ask for help.

- How being a kind and compassionate owner and manager makes a big difference in the quality of work.

- Why having a remote work team allows you to find the best person to fill a position.

- How making sure your employees are happy and feel valued keeps them productive.

Connect with Eric:

Guest Contact Info

Twitter

@widefocusco

Instagram

@widefoc.us

Facebook

facebook.com/WideFocus

Links Mentioned:

WideFoc.us

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Disrupting Cooperate Gifting

Isaac Hetzroni, Imprint Genius

– The Sharkpreneur podcast with Seth Greene Episode 944 Isaac Hetzroni

Isaac Hetzroni is a product sourcing and merchandising expert. He has led his company Imprint Genius to become the #1 fastest growing company in its industry, helping both startups and Fortune 500 brands. Isaac has traveled around the world sourcing over 1000 products in his career. 

Listen to this informative Sharkpreneur episode with Isaac Hetzroni about disrupting cooperate gifting.

Here are some of the beneficial topics covered on this week’s show:

- How your business should always be constantly evolving and changing to meet your customers’ needs.

- Why you must differentiate yourself in the cooperate gifting space.

- How giving options for cooperate giving makes more sense than sending everyone the same gift.

- Why your cooperate gifts should be high end customizable.

- How intent driven ads can send good leads for your business.

Connect with Isaac:

Guest Contact Info

Twitter

@isaachetz

Instagram

@isaachetz

Links Mentioned:

thesourcingguy.com

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Veterinary Marketing

John Donato, VeterinaryMarketing.com

– The Sharkpreneur podcast with Seth Greene Episode 943 John Donato

John Donato is a highly accomplished entrepreneur and marketing expert who has made significant contributions to the industry. With a diverse portfolio of experiences, he has played a vital role in the success of numerous marketing agencies and currently owns three niche agencies, cementing his position as a leading figure in the field.

From the early stages of his career, John displayed a natural talent for marketing and business development. He joined various marketing agencies as a partner, bringing his strategic insights and creative thinking to the table. His ability to understand market dynamics and consumer behavior proved invaluable, allowing him to drive growth and deliver exceptional results for clients.

As the owner of three niche marketing agencies, John continues to leverage his expertise to deliver exceptional results for clients across various industries. His commitment to understanding client needs, coupled with his deep industry knowledge, allows him to develop tailored marketing strategies that drive business growth and maximize return on investment.

Listen to this informative Sharkpreneur episode with John Donato about veterinary marketing.

Here are some of the beneficial topics covered on this week’s show:

- How giving away your services for free can lead to people paying for your services.

- Why business owners need to consider user intent before relying heavily on social media marketing.

- How it’s important to have a high-quality website that is mobile responsive.

- How most veterinary practices don’t know that their website must be ADA compliant.

- Why providing good customer service will help differentiate your business or vet practice.

Connect with John:

Guest Contact Info

Instagram

@veterinarianmarketing

Facebook

facebook.com/veterinarianmarketing

LinkedIn

linkedin.com/company/veterinary-marketing-llc

Links Mentioned:

VeterinaryMarketing.com

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Growing Venture Backed Startups

Matt Pru, Stackmatix

– The Sharkpreneur podcast with Seth Greene Episode 942 Matt Pru

Matt Pru has spent his career in startups. He was one of the first dozen employees at TalentBin and MightyHive, which were both acquired for $20M and $150M, respectively. Matt is currently a 2nd time Founder working on Stackmatix where he has helped over 100 startups with their go-to-market and scaling strategies. Matt is a Mentor in some of the world's top startup programs like TechStars, StartX, and Alchemist and was recognized by Forbes as one of the Next 1000 top entrepreneurs.

Matt is an investor in over 30 startups and has been an equity advisor for several as well. Matt has both done 10's of millions of dollars in sales in his career as well as managed 10's of millions of dollars in marketing budgets. He is one of the few people with holistic strategic and operational experience across sales and marketing with a knack for getting startups off the ground – one of the greater challenges in business.

Listen to this informative Sharkpreneur episode with Matt Pru about growing venture backed startups.

Here are some of the beneficial topics covered on this week’s show:

- How the proliferation of AdTech, MarTech, and SalesTech makes it difficult for people to know which tools to use for their business.

- Why startups need to allocate their money early on as efficiently as possible.

- How most full-service organizations don’t cater to early-stage start-ups because they think they’re too risky.

- Why it’s important to be up to date on the trends happening in AI and robotic process automation.

- How no one should have to give up on their own business because they don’t know what to do next.

Connect with Matt:

Guest Contact Info

Twitter

@stackmatix

Instagram

@stackmatix_team

Facebook

facebook.com/stackmatix

LinkedIn

linkedin.com/company/stackmatix

Links Mentioned:

stackmatix.com

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From Property Damage to Personal Injury

Candise Shanbron and Justin Cernitz, Cernitz Law

– The Sharkpreneur podcast with Seth Greene Episode 941 Candise Shanbron and Justin Cernitz

Justin Cernitz is the Founding Partner of Cernitz Law Firm. He counsels and represents clients on a variety of insurance and personal injury legal issues — including First-Party Property Insurance Disputes, Bad Faith Litigation, Medical Malpractice, Personal Injury Protection, Personal Injury, and Catastrophic Injury, Wrongful Death, and Nursing Home Negligence.

Candise Shanbron is the Managing Partner of Cernitz Law Firm. Her entire legal career has been devoted exclusively to the practice of property insurance law. Having spent the first five years of her career representing insurance companies, this gives her a unique perspective and advantage in representing policyholders. Since 2008, Candise has been zealously and passionately advocating on behalf of policyholders throughout the State of Florida.

Listen to this informative Sharkpreneur episode with Candise Shanbron and Justin Cernitz about practicing property damage and personal injury law.

Here are some of the beneficial topics covered on this week’s show:

- How having grit as your number one ingredient allows you to succeed in life.

- Why working with your spouse can be incredibly rewarding.

- How having a conflict in your business creates conflict in your personal life.

- Why being accessible to your clients will help your business succeed.

- How it’s important to keep your clients up to date on their case.

Connect with Candise and Justin:

Guest Contact Info

Instagram

@cernitzlaw

Facebook

facebook.com/cernitzlawmiami

LinkedIn

linkedin.com/company/cernitz-law

Links Mentioned:

cernitzlaw.com

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Recovering Over $100 Million for Clients

Lawrence LeBrocq, Garces, Grabler & LeBrocq, P.C.

– The Sharkpreneur podcast with Seth Greene Episode 940 Lawrence LeBrocq

Lawrence A. LeBrocq is a practicing attorney and Managing Partner at Garces, Grabler & LeBrocq, P.C. Supported by decades of experience, he is a widely recognized authority on personal injury law. He also serves as a Superior Court Arbitrator and a Mediator for the Supreme Court of New Jersey.

Coming from humble beginnings, Mr. LeBrocq knew from an early age that he wanted to be an advocate for those who needed it most. This desire to help others motivated him to become the first person in his family to go to college.

Mr. LeBrocq spent the first several years of his career gaining valuable legal experience and quickly developed a passion for the complex, fast-paced, and aggressive world of personal injury law.

Mr. LeBrocq has tried hundreds of personal injury cases and continually provides attention to each one of his clients. His unparalleled legal acumen and tactics of preparing each case as though it were going to be decided by a jury have resulted in several multi-million-dollar verdicts and settlements, recovering more than $100 million on behalf of his 2,000+ clients over the course of his career. Mr. LeBrocq has a unique perspective on prevailing trends and developments in the world of personal injury law. In particular, he has been paying close attention to tort reform in New Jersey.

Looking forward, Mr. LeBrocq hopes to get more involved in mass tort and catastrophic cases, working to not just better the lives of his clients, but to improve the law itself. Additionally, he does seminars around the country on personal injury and law firm development. Beyond his law career, Mr. LeBrocq is a dedicated member of his community and coaches’ local children to give them access to the same kinds of community activities and opportunities that helped him pull out of an impoverished upbringing.

Listen to this informative Sharkpreneur episode with Lawrence LeBrocq about recovering over $100 million for clients.

Here are some of the beneficial topics covered on this week’s show:

- How most people don’t know what the value of their case.

- Why you want to hire a lawyer certified in the field your case requires.

- Why it’s important to provide good customer service and be in contact with your clients frequently.

- How the most important thing in a personal injury case is the skill of the attorney and how much contact they have with their client. 

- How the biggest mistake attorney’s make is not connecting frequently with their clients.

Connect with Lawrence:

Guest Contact Info

Twitter

@GGL_njlaw

Facebook

facebook.com/GracesGrablerLebrocq

Links Mentioned:

garcesgrabler.com

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Disrupting Payroll

Ron Ross, Everee

– The Sharkpreneur podcast with Seth Greene Episode 939 Ron Ross

Ron Ross is the President, Co-Founder and Chief Operating Officer of Everee, a fintech company that’s disrupting the two-week pay cycle by making it easy to pay workers instantly. He has over 25 years of experience leading SaaS businesses and consumer brands. Ron came up with Everee after seeing firsthand the negative impact of waiting two weeks for a paycheck. His daughter had a job making enough to cover her expenses, but kept running out of money because the timing of her payday and bills didn’t match.

Realizing the huge problem this was for many Americans, Ron decided to challenge the status quo and created Everee to make faster paydays a reality. Since founding the company in 2018, Ron has grown the team by 5X and raised Seed and Series A financing rounds totaling $14M in April 2019 and 2020 respectively.

Before starting Everee, Ron was Chief Financial Officer at Teem, a workplace experience software company and Ecoscraps, a company that recycles food waste nationwide and repurposes it into organic, natural and sustainable garden soils and plant food.

Listen to this informative Sharkpreneur episode with Ron Ross about disrupting payroll.

Here are some of the beneficial topics covered on this week’s show:

- Why the process from moving money around from bank to bank used to be inefficient.

- How many payroll companies sit on money for days before releasing it to the banking system.

- How Everee releases the money the same day, so you can pay your employees faster.

- How Everee loans some of its clients’ money so they can make payroll quicker.

- Why being paid once or twice a month is an outdated pay cycle.

Connect with Ron:

Guest Contact Info

Twitter

@EvereePay

Facebook

facebook.com/EvereePay

LinkedIn

linkedin.com/company/everee-pay

Links Mentioned:

Everee.com

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Impact School

Lauren Tickner, Impact School

– The Sharkpreneur podcast with Seth Greene Episode 938 Lauren Tickner

With multiple business endeavors at just the age of 23, Laruen Tickner has risen quickly to become one of the UK’s most successful and respected entrepreneurs in the online space. Today, Lauren’s main source of income is Impact School, her online coaching and consulting company where she now has more than 40 people employed, including a COO, Sales Director, Marketing Strategist, and an entire tech team. Tickner’s focus today is on Impact School as well as her new software company, whereby she is building a software that will empower users to build their own online courses and coaching programs.

Listen to this informative Sharkpreneur episode with Lauren Tickner about her online coaching company, Impact School.

Here are some of the beneficial topics covered on this week’s show:

- How you should be treating your brand as your business.

- Why choosing the direction you want to take your business is important.

- How identifying your personal areas of weakness and bringing on a team helps you scale your business. 

- How Impact School helps businesses build million-dollar audiences.

- How Impact Schools wants to ensure their clients have a business they love.

Connect with Lauren:

Guest Contact Info

Instagram

@laurentickner

Links Mentioned:

impactschoolmethod.com

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Turning Commodities into Premium Products

Raphael Farasat, Truffl.com

– The Sharkpreneur podcast with Seth Greene Episode 937 Raphael Farasat

Raphael Farasat is an award-winning creative director, brand strategist, and serial entrepreneur who has developed over 100 consumer brands collectively valued at over $500 MM. He brings a unique blend of entrepreneurial, brand strategy, and advertising talent that he has applied to consulting for globally recognized brands like Tesla, Sonos, Linkedin, Fox, Catch, and Accor Hotel Group as well as serving as a founding partner to 20+ companies, including Last Crumb, BetterBrand, Sweet Nothings, and Barcode. Raphael is a Guest Lecturer on branding at Stanford University and has been featured in various publications such as Entrepreneur Magazine, Fast Company, The Dieline, and The LA Times. 

Listen to this informative Sharkpreneur episode with Raphael Farasat about turning commodities into premium products.

Here are some of the beneficial topics covered on this week’s show:

- How hosting unique dinners for interesting people is a great way to grow your network.

- Why creating experiences for others can help build your name.

- How giving people valuable experiences will bring success to your business.

- Why it’s important to be willing to run your company differently.

- How having a high-end product with high-end marketing and branding can catapult a business to success.

Connect with Raphael:

Guest Contact Info

Instagram

@truffl

Links Mentioned:

truffl.com

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Take Command

Joe Hart, Dale Carnegie

– The Sharkpreneur podcast with Seth Greene Episode 936 Joe Hart

Joe Hart has a unique understanding and perspective on today’s workplace, leveraging Dale Carnegie’s primary research as well as connections with clients and executives. Joe explores how leaders can inspire trust, create an environment of psychological safety, drive employee engagement, and instill a culture of creativity and resilience toward change. Joe also hosts, “Take Command: A Dale Carnegie Leadership Podcast” which ranks globally in business/management.

In 2015, Joe Hart become the President and CEO of Dale Carnegie. Dale Carnegie is a global training and development company with operations in over 75 countries and a worldwide leader in professional development, performance improvement, leadership training and employee engagement. Participants can build skills through in-person, live online, and hybrid programs. 

As with millions of other people, the Dale Carnegie Course has had a profound and transformational impact on Joe's life. He is excited to serve as the leader of this tremendous organization, to work with a talented team, and to help individuals and businesses unlock their great potential to perform at their very best.

Since he stepped into his role as CEO, Joe has been awarded Transformative CEO Leadership Award in the category of People by The CEO Forum Group in 2019.

Joe began hosting Take Command: A Dale Carnegie Podcast in January 2020. It became a Top 50 Leadership Podcast in April 2021.

During the Covid-19 crisis, Joe stepped in, embraced digital transformation, and lead through change to transform Dale Carnegie's core business worldwide into a live online instructor-led training business. This included featuring a new enhanced learning platform, Dale Carnegie eVolve, in January 2021.

Listen to this informative Sharkpreneur episode with Joe Hart about taking command in your life and business.

Here are some of the beneficial topics covered on this week’s show:

- How the anyone can take the Dale Carnegie Course.

- Why Dale Carnegie courses have gone from being in person to mostly online.

- How being agile allows you to run a more effective company.

- Why writing a book is a great way to connect with your audience.

- How you need to have a vision for yourself and understand your values to be successful.

Connect with Joe:

Guest Contact Info

Twitter

@DaleCarnegie

Instagram

@dalecarnegietraining

Facebook

Fackbook.com/DaleCarnegieTraining

LinkedIn

linkedin.com/school/dale-carnegie-training

Links Mentioned:

dalecarnegie.com

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One Man’s Trash is Another Man’s Treasure

Ryan Kugler, APlanBe.com

– The Sharkpreneur podcast with Seth Greene Episode 935 Ryan Kugler

Ryan Kugler is the President and owner of three different companies, A5 Events, Ideal Content, and Plan B (which is one of the nation’s largest secondary wholesalers in the country). 

Born in Chicago, Ryan moved to Los Angeles at a young age where he took a strong interest in the film industry and made his way onto several studio lots. When he was 13, Ryan developed a friendship with Ted Danson while on the set of NBC’s hit TV show Cheers. At the request and urging of Danson, Ryan wrote and directed his own short film entitled “The Question.” The film was shot on the Paramount Lot and starred Ted Danson, Kirstie Alley, Woody Harrelson and George Wendt. From then on Ryan knew he wanted to work in the entertainment industry.

Ryan began working at the family business called DVA (a film distribution company), on his summer breaks while attending school. Upon finishing school, he moved to Florida to work full time at DVA in sales. It took him only a short time to learn the ropes, and he quickly moved up to Buyer, soon followed by VP of Purchasing. With his unique blend of creative and operational strengths as well as his exceptional skills in sales, Ryan founded the Wholesale Division of DVA, Inc., which would help make DVA, Inc. one of the nation’s largest video wholesalers bringing in annual sales of upwards of $20 million.

In 1998, Ryan brought his wholesale division to Los Angeles. Since then, he has developed exclusive relationships with many of the major movie studios, finding secondary homes for films and distributing to over 350 accounts including Best Buy, Target, and other major retailers (totaling over 24,000 storefronts at the time). In 2013 Ryan saw the writing on the wall (DVDs declining and people watching films on line) and thus left the family business of DVA, and started not 1, but 3 different companies (testing his wits); Plan B, which buys and sells closeouts from manufacturers, and retailers (Plan B has help moved some 500 million pieces of inventory across many different products, giving a second life to the product life cycle, with combined sales of some 500 million over the his last 30 years). Ryan also started an event company named, A5 Events which produces corporate events for large corporations and Non-Profits organizations which helps raise funds with charity events such as 5K/10K Run walks nationwide; and lastly Ryan started a marketing company called, Ideal Content which works with Fortune 500 companies producing very unique and high-end marketing material that stand apart from the others. 

As a public face for the entertainment industry, and the event industry Ryan has appeared both on national TV and in print. He has appeared on the CBS Early Show, ABC7 News, and KTLA Prime Time News and has been featured in Entrepreneur Magazine, Fortune Magazine, the Washington Post, the LA Times, the Los Angeles Business Journal, Moviemaker Magazine, and the New York Times.

Listen to this informative Sharkpreneur episode with Ryan Kugler about how one man’s trash is another man’s treasure.

Here are some of the beneficial topics covered on this week’s show:

- How businesses in the liquidation industry must constantly pivot to meet new needs.

- Why its beneficial to buy products in bulk.

- How knowing what your customers want will set you up for success.

- How there are many different facets to the liquidation business.

- Why technology has made it more difficult to get ahold of companies who may want to sell or buy from you.

Connect with Ryan:

Guest Contact Info

Links Mentioned:

aplanb.com

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BlinkPR

Kat Fleischman, BlinkPR

– The Sharkpreneur podcast with Seth Greene Episode 934 Kat Fleischman

Katherine Fleischman is the President and CEO of BlinkPR. BlinkPR first blossomed from a passion for the fields of public relations, fashion, and the arts. Katherine graduated from the University of Michigan with a focus on Art History and Psychology, Spending her summers at Teen Vogue Magazine, Katherine assisted editors in the fashion closet and realized she had truly found her niche in the heart of Manhattan’s fashion world.

With a Masters degree in Public Relations from New York University, Katherine worked in the advertising industry and dabbled as a freelancer at several PR agencies. BlinkPR’s clientele range from fashion designers to artists. The common thread that drives BlinkPR’s philosophy is that it breeds and supports talent in the fashion and lifestyle sectors.

Listen to this informative Sharkpreneur episode with Kat Fleischman about BlinkPR.

Here are some of the beneficial topics covered on this week’s show:

- How building relationships allows you to make winning connections in business.

- Why having a good idea at a normal price point allows you to scale and expand quickly.

- How businesses should not try to over sell themselves or their product.

- Why ChatGPT shouldn’t be used to replace a PR person or to create a real press release.

- How your press releases should include what your product does and how it serves your clients.

Connect with Kat:

Guest Contact Info

Twitter

@thinkblinkpr

Facebook

facebook.com/thinkblinknyc

Links Mentioned:

BlinkPR.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

Great Results Marketing

Dan Cricks, Great Results Marketing

– The Sharkpreneur podcast with Seth Greene Episode 933 Dan Cricks

Dan Cricks is the founder and CEO of Great Results Marketing, LLC, a marketing business coach and consultant, a mastermind coach, and a nationally known speaker and successful entrepreneur.

Dan has been a true entrepreneur since 1981. He has owned several different successful businesses over the years. In 2002, he began helping other business owners and entrepreneurs take their businesses to new heights. Because of his extensive hands on experience he has been given the moniker “The Been There Done That Marketing Guru” and “The Mastermind Coach”.

Dan is a Certified Independent Business Advisor for Northeast Ohio. Dan currently provides business marketing advice and private consultation to clients all over the world, many on a monthly basis. 

Dan is an author who has had the privilege of participating as a contributing author, with two “Best Selling” New York authors, Dan Kennedy and Sydney Biddle Barrows in Uncensored Sales, Strategies. Dan also co-authored The Ultimate Success Secretwith Dan Kennedy. He is a contributing author along with Dan Kennedy in the recently released book titled Secrets of Successful Marketers. He has been published in the Insider’s Journal, an international business magazine and featured in “Magnetic Marketing for the Emerging Economy”. Dan is a contributing author with bestselling international author Bill Glazer in the business book titled Outrageous Multi-Step Marketing Campaigns that are Outrageously Successful.

Dan presented in San Diego at the Outrageous Marketing Live Event to business owners, sales professionals and private practice owners from all over the world. Sought after as a public speaker, Dan has presented to business groups of all types at various local, national and international business gatherings and trade shows, around the country. 

Dan works with automotive repair shop owners all over North America, Australia, Ireland and Russia, helping them to grow their sales and more recently to find and hire skilled technicians.

Dan hosts several local and national Dan Kennedy/Napoleon Hill style mastermind groups attended by business owners and professionals from all over North America, designed to assist them in taking their businesses to the next level.

Two of Dan’s clients entered international marketing competitions. After competing and being named “Australian Marketer of the Year”, Carl Smith was recognized as the U.S. Marketer of the Year”. Dan’s long-time client CJ Bronstrup was named “Outrageous Marketer of the Year”.

Listen to this informative Sharkpreneur episode with Dan Cricks about marketing that yields great results.

Here are some of the beneficial topics covered on this week’s show:

- How believing in your offer and working in a niche market will lead to success.

- Why setting a high price for your services allows you to gain bigger clients.

- How it’s a good to your competitors complaining about your product or service.

- Why getting the right marketing help is important for the success of your business.

- How many business owners don’t have marketing training.

Connect with Dan:

Guest Contact Info

Twitter

@dancricks

Facebook

facebook.com/profile.php?id=100057595991866&ref=hl

LinkedIn

linkedin.com/in/dan-cricks-6abb205

Links Mentioned:

GreatResultsMarketing.com

NoBSCleveland.com

GreatResultsMarketing.com/USS

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Eliminating Risk While Growing Your Nest Egg

Larry Kriesmer and Bernard Surovsky, Measured Risk Portfolios

– The Sharkpreneur podcast with Seth Greene Episode 932 Larry Kriesmer and Bernard Surovsky

Larry Kriesmer graduated from the University of Redlands as an English Major and then began his career in financial services as a registered rep and insurance advisor. In that role, he quickly passed the General Securities Representative Series 7 exam and subsequently passed the Series 24 Registered Principal exam and holds the designations of Chartered Life Underwriter (CLU) and Chartered Financial Consultant (ChFC) from the Society of Financial Service Professionals. He is a member of the National Association of Insurance and Financial Advisors (NAIFA) and the Society of Financial Service Professionals (FSP).

Frustrated by his observations with Modern Portfolio Theory and exposure to potential losses even with diversified portfolio positions, Larry Kriesmer, CLU, ChFC set about finding a portfolio risk management solution over which he could feel more in control. Finding nothing that fit his objective, he drew on his early training as an insurance professional, and along with his business partner, Bernard Surovsky, formed Measured Risk Portfolios, a registered investment advisor, in 2007. Initially deployed on a few select clients, the strategy is now used by the majority of his personal clients and hundreds of accounts that are referred to the firm by outside advisors.

Bernard Surovsky graduated from the University of Cape Town with a Bachelor of Science in Construction Management and Economics. He emigrated to the US in 1992 and passed the General Securities Representative Series 7 exam in 1996 and holds the designations of Certified Fund Specialist (CFS) from the Institute of Business & Finance.

Frustrated with the results of Modern Portfolio Theory and the significant losses incurred in client accounts, he set about finding a more predictable solution to managing portfolio risk. Finding nothing that fit the need, he drew on his early training as an insurance professional, and along with his business partner, Larry Kriesmer, formed Measured Risk Portfolios, a registered investment advisor, in 2007. Initially deployed on a few select clients, the strategy is now used by the majority of his personal clients and hundreds of accounts that are referred to the firm by outside advisors.

Listen to this informative Sharkpreneur episode with Larry Kriesmer and Bernard Surovsky about eliminating risk while growing your nest egg.

Here are some of the beneficial topics covered on this week’s show:

- How the old way of doing things in financial services doesn’t work during a crisis.

- Why you must do something different to achieve a different outcome.

- What an Index Annuity is and isn’t and how they work.

- Why a small allocation can control a large amount of capital and yield the desired return.

- How softened portfolios still carry a tremendous risk for clients.

Connect with Larry and Bernard:

Guest Contact Info

LinkedIn

linkedin.com/company/measured-risk-portfolios

Links Mentioned:

measuredriskportfolios.com

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Turning Email into a Profit

Tyler Cook, Hypermedia Marketing

– The Sharkpreneur podcast with Seth Greene Episode 931 Tyler Cook

Tyler Cook is an experienced email marketing expert with a proven track record of helping companies grow and scale through building email marketing funnels, connected customer journeys, and ensuring high email deliverability and inbox placement. He is passionate about making email marketing simple and effective.

Listen to this informative Sharkpreneur episode with Tyler Cook about turning email into a profit.

Here are some of the beneficial topics covered on this week’s show:

- How an email allows entrepreneurs sell to many people at once.

- Why you learn how to speak and communicate better when you read the right books.

- How entrepreneurs and online marketers need to take email marketing more seriously.

- Why it’s for important businesses to build up a good sender reputation.

- How having a good sender reputation means you’ll reach more inboxes with your email marketing.

Connect with Tyler:

Guest Contact Info

Links Mentioned:

hypermediamarketing.com

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Turning Adversity into Global Opportunity

Brad Burton, BradBurton.biz

– The Sharkpreneur podcast with Seth Greene Episode 930 Brad Burton

Brad Burton was born in Salford, Manchester and was brought up by his mum Brenda after his father left when he was just 6 months old. In his childhood, Brad moved homes 14 times. During his school life, Brad was the class clown, entertaining his friends yet leaving with no qualifications. Now, Brad is a professional motivational speaker, entrepreneur, and disruptive business expert as well as entertainer, educator, a true motivator.

Listen to this informative Sharkpreneur episode with Brad Burton about turning adversity into a global opportunity.

Here are some of the beneficial topics covered on this week’s show:

- How hitting rock bottom doesn’t define what you’re capable of doing in your life.

- Why making your mess your message can and will inspire other people.

- How you have to think bigger in order to become successful.

- Why you have to convince yourself of your brilliance first to thrive.

- How you can make the shift from getting in your own way to using your mistakes as fuel to become prosperous.

Connect with Brad:

Guest Contact Info

Twitter

@bradburton

Facebook

facebook.com/TheBradBurton

Links Mentioned:

BradBurton.biz

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Telling Powerful Stories that Change the World

Nick Bruckman and Ryder Haske, People’s Television

– The Sharkpreneur podcast with Seth Greene Episode 929 Nick Bruckman and Ryder Haske

Nicholas Bruckman is the founder and CEO of People's Television, a production studio and creative agency that produces award-winning independent films as well as video storytelling for the world’s leading brands.

His feature documentary Not Going Quietly, executive produced by Mark and Jay Duplass, premiered at the 2021 SXSW Film Festival where it won the Audience Award and Special Jury Prize, and was nominated for Best Documentary and Best Director of the year at the IDA awards. The film was critically acclaimed and acquired for distribution by Greenwich Entertainment (theatrical), PBS POV (broadcast), Vice World News (international), and Hulu (streaming).

He previously produced the narrative feature film Valley of Saints, shot under lockdown in Kashmir, which won the Audience Award at the Sundance Film Festival and the Asia Africa Prize at the Dubai Film Festival. His first documentary La Americana broadcast worldwide on networks including National Geographic and Al Jazeera.

He has executive produced numerous short films, including Rosa, which won Best Short at the Woodstock Film Festival and was acquired by HBO Max, and Desert Mourning, which premiered at Mountainfilm Telluride.

Nick has participated in numerous labs, fellowships, and markets worldwide, including the Rotterdam Producers Lab, the IFP Cannes Producers Fellowship, and the Film Independent Producers Lab. His work has been supported by foundations including the Sloan Foundation, Cinereach, Rooftop Films, and the International Documentary Association.

Through People’s TV, Nick regularly produces branded films for clients including Airbnb, Greenpeace, Meta, and Dropbox, and works with A-list talent and CEOs. He has shot in over 25 countries around the world, including across Latin America, Europe, and Asia.

Ryder Haske has been a partner at People’s Television for over 10 years. During his tenure, he directed and produced commercials and ad campaigns for fortune 500 companies, federal agencies, and global foundations. He was a Cinematographer and Executive Producer on the feature documentary Not Going Quietly and has won multiple AAF and Telly awards. Ryder’s work has brought him to nearly every state and over 25 countries. Based in Washington, where he oversees the DC office, Ryder’s work ranges from mental health awareness to environmental conservation and social justice.

Listen to this informative Sharkpreneur episode with Nick Bruckman and Ryder Haske about telling powerful stories that change the world.

Here are some of the beneficial topics covered on this week’s show:

- How character driven stories can be the most impactful for an audience.

- Why many people don’t know that they have a powerful story to tell.

- How most people intuitively skip over advertising, which is why you need a compelling story.

- Why the storytelling techniques learned in film school, or a creative writing class apply to storytelling in ads.

- How you want your story to be so interesting that it will be shared past potential customers.

Connect with Nick and Ryder:

Guest Contact Info

Twitter

@peoplestv

Instagram

@peoples.tv

Facebook

facebook.com/pplstv

LinkedIn

linkedin.com/company/people’s-tv

Links Mentioned:

peoples.tv

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Protecting Your Merchant Accounts

Maria Sparagis, DirectPayNet

– The Sharkpreneur podcast with Seth Greene Episode 928 Maria Sparagis

As President of DirectPayNet, Maria Sparagis makes it her mission to help merchants find the best payment solutions for their online business, especially if their business model involves online subscriptions or continuity products and services. She helps setup localized payments modes and has tons of other tricks to increase conversions and in turn your revenue!

Prior to starting DirectPayNet over 10 years ago, Maria was a founding Director at MANSEF Inc. (now known as MindGeek), where she led a team dedicated to managing merchant accounts for hundreds of product lines as well as customer service and secondary revenue sources. She is an avid traveler, conference speaker and loves to attend any event that allows her to learn about technology. She is fascinated by anything related to fintech and can offer you a wealth of information on new trends and technology regarding payments around the globe.

Listen to this informative Sharkpreneur episode with Maria Sparagis about protecting your merchant accounts.

Here are some of the beneficial topics covered on this week’s show:

- How there are two different types of risk: reputational risk and charge back risk.

- Why having a lot of charge backs can lead to issues with your payment processor.

- How being a high-risk merchant means you can have large repercussion in your business and little recourse.

- Why relying on aggregators like Stripe and PayPal is a huge risk you shouldn’t take.

- How you lose all your traffic and subscriptions if your aggregator shuts down your account.

Connect with Maria:

Guest Contact Info

Twitter

@directpaynet

Facebook

facebook.com/directpaynet

LinkedIn

linkedin.com/company/directpaynet

YouTube

https://www.youtube.com/channel/UCiPxIjN4s6iZskqf7BvP43Q

Links Mentioned:

directpaynet.com

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Why CryptoCurrency Regulation

Dr. Christopher Smithmyer, BlackWalletLTD

– The Sharkpreneur podcast with Seth Greene Episode 927 Dr. Christopher Smithmyer

Dr. Christopher Smithmyer is the cofounder of BlackWalletLTD, a professor of MBA business at Doane University and the Vice President of International Affairs at Brāv Online Conflict Management. Dr. Smithmyer is one of the most lettered men in the world with 9 degrees (8 graduate). He is also one of the projects leads on the KIROS spiderweb bridging project to help make the cryptoverse more accessible and safer for people around the world. He is one of the authors of “Dragons of The Digital Age: How Unilateral Cryptocurrency Regulation is a Threat to Consume the Entire Global Economy," "Digital Exquecher," and "Smithmyer's Encyclopedia of Cryptocurrency and Blockchain Dynamics" Volume I - VIII and Appendix (only Volume I image including). 

Listen to this informative Sharkpreneur episode with Dr. Christopher Smithmyer about crypto currency regulation.

Here are some of the beneficial topics covered on this week’s show:

- How the concept for Blockchain has been around since the 1970s, started forming in 1990, and was monetized in 2009.

- Why many people don’t understand what crypto currency is.

- How you must look at each individual currency to see how they will function.

- Why crypto currency isn’t the problem, it’s unilateral crypto regulation that threatens to consume the global economy.

- How creating cookie cutter regulations don’t fit the different forms of crypto.

Connect with Dr. Smithmyer:

Guest Contact Info

Links Mentioned:

blackwalletltd.com

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Using API Tech to Track Audiences

Rocco Baldassarre, Zebra Advertisement

– The Sharkpreneur podcast with Seth Greene Episode 926 Rocco Baldassarre

Rocco Baldassarre is best known as the Founder of Zebra Advertisement. As the CEO and public face of the company, his main responsibility lies with consulting clients to develop customized advertisement strategies. Rocco was awarded Microsoft’s Most Valuable Professional for his consulting work for Bing Ads and The Forbes 30 under 30 for Marketing and Advertising. He is the youngest person and only marketer to ever be awarded. His digital marketing agency manages $2 Billion in Ad Spend and is a three time Google Partners All Stars Winner and Stevie Award Winner. Clients include Facebook, Google, Microsoft, Yellow Pages, Thomson Reuters, and among many others.

Listen to this informative Sharkpreneur episode with Rocco Baldassarre about using API tech to track audiences.

Here are some of the beneficial topics covered on this week’s show:

- How you can’t be a good marketer unless you understand what works for your company.

- Why you need to be financially invested in a company to learn how good marketing works.

- How Zebra Advertisement looks at your whole business to help market and scale it.

- Why you shouldn’t hire a marketer who only does campaigns.

- How understanding what goes on in your company will make you an effective marketer.

Connect with Rocco:

Guest Contact Info

Twitter

@TheZebraTeam

Instagram

@zebraadvertisement

Facebook

facebook.com/ZebraAdvertisement

LinkedIn

linkedin.com/company/zebra-advertisement

Links Mentioned:

zebraadvertisement.com

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Brand Iron

Michael Doyle, Brand Iron

– The Sharkpreneur podcast with Seth Greene Episode 925 Michael Doyle

Michael Doyle has been changing the face of brand marketing for over two decades. He built a tech-based advertising agency, DNA Advertising, into a multi-million-dollar company. Michael sold the company as part of a national IPO in 2000. Michael founded Brand Iron in 2002 and has since lent his expertise to hundreds of other businesses in dozens of industries around the world.

Listen to this informative Sharkpreneur episode with Michael Doyle about transforming brand marketing with Brand Iron.

Here are some of the beneficial topics covered on this week’s show:

- How Brand Iron helps brands and companies position themselves to achieve their goals and objectives.

- Why branding isn’t about your logos or your website.

- How Brand Iron helps your company achieve the results you want using a repeatable and scalable process.

- Why many people don’t have an objective view about what their brand is and how it’s positioned.

- How Brand Iron can provide an objective opinion about your company.

Connect with Michael Doyle:

Guest Contact Info

Twitter

@BrandIron

Instagram

@brand.iron

Facebook

facebook.com/BrandIronDenver

LinkedIn

linkedin.com/company/brand-iron

Links Mentioned:

brandiron.net

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Exceptional Storytelling for Sophisticated Audiences

Thomas Carter, Artillery Creative Collection

– The Sharkpreneur podcast with Seth Greene Episode 924 Thomas Carter

Thomas Carter is a founding partner of Oil & Cattle and managing partner of Artillery Creative Collection. Oil & Cattle is an entertainment acquisition and development fund created to support exceptional storytelling for a sophisticated audience. O&C specializes in identifying and developing commercially viable intellectual properties for the big and small screen. Artillery Creative is a production and literary management company based in Los Angeles. We are called "Artillery" because we believe in the power of collaborative storytelling, and we believe that talent comes first. We specialize in identifying and developing commercially viable writers, directors and filmmakers and work closely with them to develop their career path whether in feature films, television, digital or brand integrated content.

Listen to this informative Sharkpreneur episode with Thomas Carter about exceptional storytelling for sophisticated audiences.

Here are some of the beneficial topics covered on this week’s show:

- How it can be difficult to figure out how to make money off independent films.

- Why good storytelling leaves your audience more empathetic to the world.

- How you must cut through the clutter and find good writers you want to work with.

- Why an aspiring screen writer should write what they are passionate about.

- How the authentic stories with strong voices are the projects that succeed.

Connect with Thomas:

Guest Contact Info

LinkedIn

linkedin.com/in/Thomas-carter-9145723

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Monetize Your Content

Roy Taylor, Ryff Inc.

– The Sharkpreneur podcast with Seth Greene Episode 923 Roy Taylor

Roy Taylor has been Founder and CEO of Ryff Inc. since the company was formed in June 2018. Ryff is the inventor & world leader in VPP (Virtual Product Placement) which delivers real-time, digital dynamic brand integration for sport, social media, film, and television. 

Until December 2021 he was also a Director for the Board of BAFTA (British Academy of Film & Television Arts) North America. Chairman Emeritus to the Infinity Film Festival he is also Technology Advisor to three film schools, the Beijing Film Academy, Dodge Chapman and The Johnny Carson Center of Emerging Arts.

Previously he was Corporate Vice President and Worldwide Head of AMD Entertainment Studios based out of Hollywood, Los Angeles. Before that Mr. Taylor ran worldwide channel sales at Advanced Micro Devices responsible for $2 Billion annual revenue. He worked at AMD from January 7, 2013. 

Prior to AMD Mr. Taylor served as Executive Vice President and General Manager of Display Devices Division at MasterImage 3D, where he was responsible for autostereoscopic (glass-free) 3D business. From 1998 to 2010, Mr. Taylor served as Executive Vice President NVIDIA, first as a founder of NVIDIA Europe and later internationally after a transfer to NVIDIA headquarters in Santa Clara in 2005.

Mr. Taylor is principally known for the invention of the ecosystem business model whilst at NVIDIA and for his roles in supporting the video game industry. Mr. Taylor is synonymous with his ‘The Way Its Meant To Be Played’ campaign and the catch phrase ‘Can it play Crysis?’. More recently he has been a vocal advocate for the metaverse including VR, AR and AI. In his role as head of AMD Studios Mr. Taylor was Executive Producer of VRLA, the worlds largest VR event and during this time he picked up Executive Producer credits for three VR productions and the India’s most successful film, Baahubali.

Listen to this informative Sharkpreneur episode with Roy Taylor about monetizing your content.

Here are some of the beneficial topics covered on this week’s show:

- How Ryff delivers perfection that is rooted in authenticity.

- Why you don’t want to sell more to spend more, you want customer activation.

- How it’s important to find the content that resonates with your customers.

- Why all decisions are based in emotion.

- How you should direct your content to the people buying your products.

Connect with Roy:

Guest Contact Info

Twitter

@ryff_co

Instagram

@ryffco

LinkedIn

linkedin.com/company/ryff

Links Mentioned:

ryff.com

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The Legacy Letter Challenge

Blake Brewer, LegacyLetterChallenge.com

– The Sharkpreneur podcast with Seth Greene Episode 922 Blake Brewer

Blake Brewer is on a mission to help 1 million dads write at least one well-written, meaningful, lasting Legacy Letter to their children.

Listen to this informative Sharkpreneur episode with Blake Brewer about the Legacy Letter Challenge.

Here are some of the beneficial topics covered on this week’s show:

- How the idea of writing a letter is simple but writing one for your children can be difficult.

- Why your children need to hear your voice and what you have to say.

- How people from all different businesses and walks of life want to write their children a Legacy Letter.

- Why teams can bond when they write their Legacy Letters together.

- How your children can benefit from your Legacy Letter and why it’s a good idea to give it to them as soon as possible.

Connect with Blake:

Guest Contact Info

Twitter

@giftofdad

Instagram

@legacyletter

Facebook

facebook.com/legacyletterchallenge

LinkedIn

linkedin.com/in/blakebrewer

Links Mentioned:

legacyletterchallenge.com

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Generating Over $200 Million in Revenue

Rudy Mawer, Mawer Capital

– The Sharkpreneur Podcast with Kevin Harrington and Seth Greene Episode 921 Rudy Mawer

Rudy Mawer is a serial investor and CEO to multiple brands and manages over 70 staff. Currently, he runs multiple businesses, including a Marketing Capital group with Kevin Harrington, the Original Shark from the TV show “Shark Tank”, where he helped over 50,000 small businesses around the world.

Listen to this illuminating Sharkpreneur episode with Rudy Mawer about generating over $200 million in revenue.

Here are some of the beneficial topics covered on this week’s show:

- How a blend of numbers, data, and strategy can lead to huge success.

- Why TV is still a great way to reach people and potential customers.

- How entrepreneurs should pay attention to key pillars of business such as the financials, logistics, and ability to scale.

- Why a business can’t be wildly successful if it can’t acquire customers on scale.

- How being a good person and having a good track record leads to a successful business.

Connect with Rudy:

Guest Contact Info

Instagram

@rudymawerlife

LinkedIn

linkedin.com/in/rudymawer

Links Mentioned:

mawercapital.com

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Leveling Up Home Service Businesses

Clint Junell, Job-Dox

– The Sharkpreneur podcast with Seth Greene Episode 920 Clint Junell

Clint has managed a restoration company in Dallas since 2008. He grew up in Amarillo where he learned the ins and outs of restoration since 1993. He is one of the top drying experts in the region and regularly teaches. Clint has an entrepreneurial spirit and is constantly pushing the envelope on how the restoration business should operate in order to provide a better level of service to clients. 

Clint is a co-founder of Job-Dox, which was initially developed to help his team manage the volume of restoration projects they were managing. Need predicated that processes and tools were implemented to assist in the management and growth of the restoration business. 

Job-Dox evolved out of the restoration company to effectively organize projects from anywhere. Keeping track of photos, documents and tasks has enabled his business to provide updates to customers and insurance adjusters in an easy to use format. Ultimately, the decision was made to take the product to the market as there were no viable tools available to accomplish what they needed that could be customized to each company’s own processes and workflows. 

He is married to Elizabeth and they have 3 children. Clint enjoys snow skiing, cycling, working out and watching his kids’ sporting activities. 

Listen to this informative Sharkpreneur episode with Clint Junell about leveling up home service businesses.

Here are some of the beneficial topics covered on this week’s show:

- How lending a helping hand to those in need can lead to a lot of business.

- Why knowing all the nuances in your industry will set you up for success.

- How Job-Dox was born out of a need to centralize communication with clients.

- Why creating something that helps your client do their job better allows you and your client to succeed.

- How you must bill your clients to make money and keep your business open.

Connect with Clint:

Guest Contact Info

Twitter

@job_dox

Instagram

@job_dox

Facebook

facebook.com/jobdox

Links Mentioned:

job-dox.com

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Story Selling Your Brand

David Fischette, Go West Creative

– The Sharkpreneur podcast with Seth Greene Episode 919 David Fischette

David Fischette is President, CEO, and Chief Creative of Go West Creative. He is known for his creative passion and his 30+ years at the helm of the award-winning Go West Creative. David has established himself as a creative force in the live event, media, and entertainment industries. During his years, David has produced live concerts with Blake Shelton, Sheryl Crow, Jay Leno, Darius Rucker, Rascal Flatts, Earth, Wind & Fire, Chicago, The Band Perry, Echosmith, Josh Groban, and Heart.

In addition to his day-to-day duties at GWC, David has executive-produced the comedy film “Rock, Paper, Scissors,” a Season 4 of the Emmy Award-Winning Television Series “My Generation,” starring Leeza Gibbons. He also directed and produced the New York City Film Festival Award-Winning Thriller “Gods of Accident.”

Listen to this informative Sharkpreneur episode with David Fischette about using a story to sell your brand.

Here are some of the beneficial topics covered on this week’s show:

- How you want to tell your story in the most impactful way.

- Why you need to build a bridge between what your company is saying and what your customer is thinking.

- How being a boutique agency allows you to be nimble and do many things quickly.

- How Go West Creative helps its clients find their voice and who they want to be.

- Why telling a story can be an effective marketing technique.

Connect with David:

Guest Contact Info

Instagram

@digiwest

@gowestcreative

@thestudiocollectionnashville

Facebook

facebook.com/gowestcreative

facebook.com/thestudiocollectionnash

LinkedIn

linkedin.com/company/go-west-creative-group

Links Mentioned:

gwcg.com

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Growing Your Business with WebinarCon

Ron Douglas, WebinarCon

– The Sharkpreneur Podcast with Kevin Harrington and Seth Greene Episode 918 Ron Douglas

Ron Douglas is the president of Ron Douglas Publishing which specializes in helping small businesses increase their sales using webinars, email marketing, and social media.

Ron is former Wall St. financial analyst who got an MBA and became a Chartered Financial Analyst (CFA) before realizing he was miserable in the corporate world and wanted more time to spend with his family.

Ron found his calling as an entrepreneur in the late 90’s and started marketing products online in 2001.

In 2003, Ron was able to take his hobby of cooking and turn it into millions with a self-published cookbook titled America’s Most Wanted Recipes. That book went on to become a NY Times Best Seller published by Simon & Schuster in 2009 and featured in the media on shows like Good Morning America, Fox News, NBC, ABC, The Wendy Williams Show, HSN, and in People Magazine, etc. He’s since published 5 additional cookbooks in the America’s Most Wanted Recipes series which have collectively sold over 1.5 million copies (at $15 – $16 each).

In 2007 Ron began helping entrepreneurs online through information products, online communities, coaching programs, mastermind groups, hosting seminars, SEO services, and speaking at events all over the world.

In 2019, Ron sold the cookbook business to focus on his core business of helping entrepreneurs, experts, and influencers use the Internet to earn more, work less, and have a greater impact.

In 2020, Ron founded WebinarCon, an educational seminar and coaching business with Anik Singal and Andy Hussong, which became another 7-figure brand in its first 6 months. 

Listen to this illuminating Sharkpreneur episode with Ron Douglas about growing your business with WebinarCon.

Here are some of the beneficial topics covered on this week’s show:

- How self-publishing can lead to lucrative book deals with big publishers.

- Why writing a book is a great way to gain some free publicity.

- How the FOMO formula convinces more people to sign up to come to your event.

- Why you should surround yourself with other people who want their business to be successful.

- How WebinarCon can help anyone in any industry sell their product using a webinar.

Connect with Ron:

Guest Contact Info

Twitter

@rondouglas

Instagram

@mrrondouglas

Facebook

facebook.com/rondouglasduckett

Links Mentioned:

webinarcon.com

webinarconfidential.com

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The Flipped Lifestyle

Shane Sams, FlippedLifestyle.com

– The Sharkpreneur podcast with Seth Greene Episode 917 Shane Sams

Shane Sams figured out how to make an entire living and support his family online with his wife, Jocelyn. Together, through trial and error they were finally able to put all the pieces together, replace their income, and quit their full-time jobs. They created the Flip Your Life Blueprint to help people start their own online business, avoid mistakes, and succeed faster.

Listen to this informative Sharkpreneur episode with Shane Sams about living the Flipped Lifestyle.

Here are some of the beneficial topics covered on this week’s show:

- How you can monetize your knowledge and time with an online business.

- Why working for yourself can be more lucrative and fulfilling than working for someone else.

- How people can make money online by selling study guides and lesson plans.

- How there are five core components to making money selling products online and what they are.

- Why it’s not enough to build an audience and become an influencer.

Connect with Shane:

Guest Contact Info

Twitter

@FlippedLS

Instagram

@flippedls

Facebook

facebook.com/FlippedLifestyle

Links Mentioned:

flippedlifestyle.com/shark

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