The Home Service Expert Podcast

Benji Carlson is an Assessment Specialist at Breakthrough Academy. He has demonstrated a talent for distilling vast amounts of information to address the root of any problem that companies face. Consequently, he has assessed more than 1,000 trades companies and helped them get on the path to scaling. He is also the co-host of the Contractor Evolution podcast, a show that focuses on helping the everyday contractor evolve into a thriving business owner. In this episode, we talked about hiring, tough conversations, business assessments, clear vision, priority management...

Kelly Keenan is the founder of Brand Story Experts, an advertising agency that specializes in merging marketing and culture development to bring out the best potential of their client and partner organizations. He also trademarked the Culture Development Marketing process that centers on the 3-P principle, which involves the defining of the three core components of a story: Attitude, Drive, and Direction. In September 2021, he released a book entitled "Everyone Is An "Influencer": Building A Brand By Engaging The People Who Matter Most."

In this episode, we talked about marketing, branding, storytelling, recruitment, influencers, culture development...

Ryan Tansom is the co-founder of Arkona, with a mission to help entrepreneurs get clarity and control on how to intentionally grow the value of their company through Value Growth Education and Strategic CFO Services. He also hosts the "Intentional Growth" podcast, a podcast for entrepreneurs and business owners wanting to clarify a path toward a more valuable business and turn their vision into reality.

In this episode, we talked about investments, budgeting, sales, long-term goals, value creation…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about onboarding, employee discipline, advertising, insurance, operating manuals, sales...

Michael "Buzz" Buzinski is the CEO of Buzzworthy Integrated Marketing, a website marketing firm that specializes in providing profitable digital marketing solutions for service-based businesses. In May 2021, Michael released his book "The Rule of 26 For Service-Based Businesses", where he talked about the path to doubling your website revenue using the Rule of 26.

In this episode, we talked about digital marketing, SEO strategies, KPIs, traffic & conversion...

In this episode, we talked about customer relationship management, efficiency, lead generation and follow-up, employee trust...

Trey McWilliams is Chief Operating Officer at McWilliams and Son Heating and Air Conditioning, a major player in the heating and repair business for more than 45 years. As a trusted company for the people's HVAC needs, McWilliams and Sons backs every repair and installation they do with a 100% guarantee. Trey has also been named by ACHR News in 2018 as one of the "Top 40 Under 40" in the HVACR space.

In this episode, we talked about culture building, sales, hiring, leadership, marketing...

In this episode, we talked about people management, hiring, company culture, decision-making, leadership...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this episode, Tommy is joined by Danny Kerr, Managing Partner at Breakthrough Academy, and host of the Contractor Evolution podcast, as they talked about sales, finance, training, marketing...

Ryan Groth is the CEO of Sales Transformation Group, a company that helps growth minded-construction owners and executives who are in need of a scalable sales system. He is an expert in sales training and systems, and is also a board member at the Roofing Technology Think Tank. Ryan was formerly a professional baseball player who transitioned into sales in the construction industry after his career in baseball ended. At present, Ryan and his team have already helped more than 500 businesses through the sales transformation model.

In this episode, we talked about sales, work environment, employee training, business success, individual growth...

Doug Howard is the Director of Consulting Services at Remodelers Advantage Inc. He is an expert in small business strategy, process improvement, and growth planning. He has more than 25 years of experience as an entrepreneur, coach, and leader. With his expertise in the home remodeling industry, he helps business owners overcome challenges and develop strategies for successfully navigating growth.

In this episode, we talked about sales profitability, leads generation, employee training…

Lee Salz is the CEO at Revenue Accelerator, and a featured columnist at Business Journal. Lee is also the author of best-selling books including "Sell Different!", "Sales Differentiation", and "Hire Right, Higher Profits."

In this episode, we talked about sales differentiation, competitive advantage, customer service & experience, hiring...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about sales negotiation, advertising, training & recruitment…

Gordon Henry is the Chief Strategy Officer at Thryv, an end-to-end client experience software and small business management platform that can help automate tasks and provide good customer experience. He also hosts the Winning on Main Street podcast, where he talks about how to run a successful business in today's competitive landscape.

In this episode, we talked about automation, marketing, client acquisition, customer experience...

Shaun Weiss is a head coach and trainer for Business Development Resources, a training and coaching authority in the home service industry. He was named as one of the Top 40 Under 40 in the ACHR news list.

In this episode, we talked about sales, company structures, home services…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about marketing, brand building, finance, employee management…

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. He has helped scale multiple companies while helping hundreds of entrepreneurs. He influences more than 250,000 entrepreneurs through his training program and books. He is the author of Full Circle Marketing: Transform Your Marketing and Turn Your Customers Into Evangelists.

In this episode, we talked about culture, customer avatar, marketing, leadership…

Ben Davis is the owner and CEO of Express Plumbing Service. Express Plumbing Service started as a one-man operation in 2006, and has since grown to the biggest plumbing operation in Idaho. The business collects more than 125 five star reviews on Google a month, and is rated as one of the Top 10 Places to Work.

In this episode, we talked about entrepreneurship, leadership management, team building, plumbing…

John Ruhlin is the co-founder of the Ruhlin group, and is the world's leading authority for maximizing customer loyalty through radical generosity. An entrepreneur and international keynote speaker, he is also the author of Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention.

In this episode, we talked about customer service, gifting strategy, influencer marketing, relationship building…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about things to look for in a CRM, shifting from a 1099 to W2 model, sales…

Jody Underhill is the founder of RapidHire, a director at Green Elephant Agency, the owner of Appointment Nerds, and the founder of Upside Down Iceberg. He is an accomplished social media strategist who worked with various marketing experts such as Russell Brunson, Josh Nelson, Frank Kern, and Ryan Deiss, and has helped over 150 businesses in the development of their marketing strategy.

In this episode, we talked about the right job ads, culture, the difference between hiring and recruiting…

In this episode, we talked about organic vs paid advertising, the importance of great website content, SEO, handling websites that don't rank…

Victor Rancour is the president of Absolute Airflow and the CEO of Service Hero Academy, which provides powerful training resources for beginners and intermediates in the industry, as well as those who are struggling to increase their sales. In this episode, we talked about maintaining honesty with employees to promote loyalty, rebranding your company, advertising opportunities during COVID, the power of training and promoting from within…

John Warrillow is an expert in entrepreneurship, small business, and strategic planning. He has been the president of The Value Builder since 2015, and the owner and president of the Warrillow Network since 1997. He is the host of Built to Sell Radio, which is ranked as one of the Top 10 podcasts for business owners. His best selling book, Built to Sell, has already been translated into 12 languages and was recognized by both Fortune and Inc. as one of the best business books of 2011.

In this episode, we talked about running an independent business, automated subscription models, productization, NPS…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about equity sharing programs, pricing, performance pay programs…

Bill Rossell is a marketing expert and the Chief Sales Officer of 1SEO Digital Agency. He oversees all of the pre- and post-sales relationships with clients, making sure that sales teams are setting the proper expectations. He spent six years in the Navy and was in the restaurant business until he decided to join 1SEO. In this episode, we talked about digital marketing, ROI, customer feedback…

Danny Kerr is a Managing Partner at Breakthrough Academy. At 20 years old, Danny took a leadership position for a franchise company and grew sales by 300% in one year, and over the next six years was managing over 150 staff in the organization. Today, Danny is helping external contracting entrepreneurs with Breakthrough Academy, which was rated Canada's 16th fastest startup by Maclean's Magazine. In this episode, we talked about performance-based pay, culture vs. paygrade, mindset, incentive-based program…

Adam Coffey has spent over the last two decades serving as President and CEO of three national private equity backed service companies across different industries. He is the best selling author of The Private Equity Playbook, and has just released his new book, The Exit Strategy Playbook. He was also named one of the most influential leaders by the Orange County Business Journal from 2018-2020.

In this episode, we talked about private equity, asset diversification, having a building-to-sell mentality...

Dominic Rubino is a successful entrepreneur, business coach and podcaster and owns three companies: Profit Toolbelt, Bizstratplan.com and Cabinetmakers Profits System. Dominic helps owners and contractors who want more time, money and strategy. He has built, grown and sold a number of businesses over the last 20 years. Dominic is also an active public speaker and the author of the book Construction Millionaire Secrets.

In this episode, we talked about entrepreneurship, customer avatars, branding vs. direct response, hiring, sales...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about the 1099 model, branding for new business, hiring, pay-for-performance programs…

Bill Pulte is the CEO of Pulte Capital Partners and the former director of Pulte Homes. A self-made millionaire, Bill is best known for being a Twitter philanthropist. He is also the grandson of William Pulte, the founder and chairman of the home construction and real estate development company Pulte Group.

In this episode, we talked about arbitrage, platform consolidation, technology, EBITDA, cryptocurrency...

Karalynn Cromeens is the owner and managing partner of The Cromeens Law Firm, PLLC. She holds more than 16 years experience practicing construction, real estate, and business law. In her professional career, Karalynn has successfully filed more than 1,000 lawsuits to foreclose or remove mechanic's liens, with several of those being tried to a jury. Karalynn has grown her law firm at a tremendous rate and serves as a mentor to her employees.

In this episode, we talked about workers' compensation, contracts, subcontracting...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $50 million-plus home service business with over 200 employees in 9 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Millionaire podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about marketing campaigns and setting customer expectations, how to set up GMBs correctly, justifying pricing with customers, business partnerships, getting credit for your business...

Michael Solomon and Rishon Blumberg are both experts in entrepreneurship, freelancing, technology and hiring. Based out of New York, they're the co-founders of 10x Management, 10x Ascend and Brickwall Management who share a common goal of improving people's lives. They've been featured on the New Yorker, and CNN, among others. They are both the authors of The Game Changer: How to be 10x in the Talent Economy. In this episode, we talked about hiring, technology, outsourcing...

Charlie Felker is the co-founder of Free2Grow, a company that provides back office support to service-based companies to allow owners and operators to focus on growing their business. An expert in home service management, leadership and entrepreneurship, he has also co-founded several other companies, such as RFP Testing and HBM Holdings. In this episode, we talked about outsourcing, CRM, hiring...

Heather Ripley is the CEO and founder of Ripley PR, as well as the founder and CEO of Orange Orchard PR. She authored the book Next Level Now: PR Secrets to Drive Explosive Growth for Your Home Service Business. She has also helped implement successful PR initiatives for several high profile clients with popular publications such as Entrepreneur Magazine, Franchise Times, The Wall Street Journal, The New York Times and Forbes, to name a few.

In this episode, we talked about the difference between marketing and PR, effective PR on a limited budget, choosing the right PR agency...

Josh Kelly is the CEO of Clover Marketing and Consulting, as well as the host of the LIP Service For Contractors podcast. He teaches home service business owners how to consistently grow from seven figures all the way up to nine figures. He has helped his own family business, a local heating, cooling and plumbing company in Phoenix, grow from $7M to $175M in just 14 years. He has been featured on major platforms like CBS, Fox and NBC.

In this episode, we talked about conversion rates, pricing, marketing...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about mindset, standard operating procedures, conversion rates, service windows and productivity, dealing with burnout...

Gabriel Pinchev is an expert in contracting CRM with a strong background in the technology sector. He is the founder and the CEO of FieldPulse, a field service software that acts as a digital hub for running entire contracting businesses from a single app, which helps contractors keep track of their business and get paid faster.

In this episode, we talked about the benefits of having a CRM, putting up a business that scales beyond your craft, customer service...

Cody Butler is the author of The Definitive Guide To Generating Consulting Clients and The 90-Day Marketing Plan. He has helped over 5000 businesses in instantly impacting revenue growth.

Peter Lewis is the president of 7XDirect, a firm that specializes in lead generation and advertising whose mission is to provide the best home services marketing that money can buy.

In this episode, we talked about Facebook marketing, going viral, Google vs Facebook, marketing on a budget…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about quoting prices over the phone, effective branding strategies, how to find an Integrator, dealing with unethical competition...

Steven Knight is a partner at Mosaic Home Services, a company aiming to build Canada's largest home improvement franchise network. Since 2016, Steven and his team have invested in 10 home improvement brands, growing each by an average of 58% per year. He is an active member of the Entrepreneurs' Organization, Young Entrepreneur Council, and the Global Shaper of Communities. He's also been featured internationally in Forbes, among other publications.

In this episode, we talked about franchising, recruitment, cross selling, customer satisfaction scores...

Carlos Reyes is the CEO of All In Entrepreneurs and National Cash Offer. He began building his own real estate investment company in 2015 and owns 31 companies in the medical, solar, software, educational, and real estate industries, and has seven of his companies grossing millions of dollars every year. In 2019, he started the Help a Friend Foundation, an international development organization.

In this episode, we talked about motivation, coaching and personal development, hiring...

Jeremy Tolan is the Partnerships Manager at Spark Hire. An expert at video interviews, recruitment, sales, marketing, and technology, he has helped hundreds of leading organizations successfully implement video interviewing in their recruitment processes. To date, over 6,000 organizations have used Spark Hire to interview millions of candidates across more than 100 countries.

In this episode, we talked about video interviews, hiring, recruitment strategies...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, Tommy answered some of our listeners' most pressing questions about answers your biggest questions about the Vertical Lift Garage Door event, running a one-man operation, CSR performance pay, building a recruiting system, and more...

Julian Scadden is the CEO of Nexstar Network, a large company out of Minnesota that focuses on best practices and better buy rates. Julian has over 20 years of experience in the business operations side of plumbing, heating and cooling, and is an expert in training, team building and coaching. In this episode, we talked about effective sales coaching, building leadership, goal setting...

Ken Goodrich is an expert in business process, negotiation, mergers and acquisition, business planning and operations management. As CEO of Goettl, he is widely recognized by organizations such as the Las Vegas Business Press, Top 40 Under 40 Professionals, and the Business Professional of the Year Success Club, He has been successful at flipping companies and has nearly 3 decades of experience in acquiring, integrating and developing HVAC, plumbing and contracting businesses. In this episode, we talked about business acquisition tips and signals, understanding your cash flow, hiring from outside the industry, effective employee training...

Philip Zimmerman is the President of Engineering Leadership Design, LLC and the author of Unleash the Millennials and Save The World. With over 30 years of executive corporate leadership experience and leadership development, Philip frequently shares his deep knowledge about next generation leader development, and millennial engagement at various conferences across the country.

In this episode, we talked about Millennial culture, loyalty, and engagement, attracting and tapping the Millennial workforce...

Ismael Valdez is the owner and COO of Nexgen Air, a company based out of Orange County, CA. Founded in 2015, Nexgen grew to become the #1 HVAC (heating, ventilation and air conditioning) company in Southern California in a span of barely 5 years. With more than 15 years of experience and a commitment to provide the best service to his customers, Ismael has helped solidify the exponential growth of Nexgen. In this episode, we talked about recruitment, customer relationship management, profitability...

Al Levi is the author of The 7-Power Contractor and co-author of The Home Service Millionaire. A former contractor who worked for 25 years in every aspect of his family's Long Island-based HVAC/plumbing business, Al has been rated as one of the 25 most influential contractors in the United States by Plumbing & Mechanical Magazine. He now helps other contractors learn how to run their businesses with less stress and more success through consultations, workshops, and webinars.

In this episode, we talked about staffing, sales, recruiting, training...